Marketing Minute: To Build Your Brand, Forget ‘Branding’

Marketing, in a minute. Jewelers should worry less about “branding” themselves and concentrate instead on selling more stuff to more people more often, Jim Ackerman writes. Read More »

Trillion Cuts Make a Comeback in Jewelry Design

Trendy triangles. Once relegated to side-stone status, jewelry designers have recently started featuring trillion-cut diamonds and gemstones center stage. Read More »

3 Pieces with Jacquie Aiche

Designer discussions. The latest “3 Pieces” blog features queen of California cool Jacquie Aiche talking about the trio of pieces that are meaningful to her.  Read More »

4 Cool Facts About The Olympics and Their Medals

Olympic fever. In the spirit of the 2016 Olympics, which closed Sunday evening, one of our editors (and Olympics super-fan) shares some interesting jewelry-related Games facts.  Read More »

CFDA Adds 4 Fine Jewelry Designers to Its Roster

Fashionable four. The Council of Fashion Designers of America continues to add more fine jewelry designers to its roster, announcing that four more have joined the ranks this year. Read More »

New Book Celebrates ‘Fine Jewelry Couture’

Brain food. Jewelry-loving bookworms, rejoice. There's a book coming out this fall with a focus on jewelry designers at the height of their craft.  Read More »

Latest News

The Paramus, N.J.-based watch company’s net sales totaled $128.1 million, compared with $145.6 million in the same period last year.
The tours, which bring Stuller professionals to independent jewelers, will make stops in Minnesota, Washington and Louisiana in September and October.
The New York-based jeweler had another difficult quarter, with total sales down 6 percent and comps declining 9 percent in the Americas.
Comps fell 2 percent, due mainly to sales weakness in states where the economy is dependent on the energy industry, the company’s CEO said.
Alrosa is putting this 401.97-carat rough diamond up for auction in its diamond sales, happening right now in Vladivostok, Russia
The Russian diamond miner is having an international auction of rough diamonds over 10 carats and a polished diamond tender for the first time in Vladivostok, Russia.
Melissa Spencer, the recipient of the 2016 Carelle-WJA Grant, is putting her own modern spin on the personalized jewelry craze.

More News

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Fine Jewelry Industry News

Since 1906, National Jeweler has been the must-read news source for smart jewelry professionals--jewelry retailers, designers, buyers, manufacturers, and suppliers. From market analysis to emerging jewelry trends, we cover the important industry topics vital to the everyday success of jewelry professionals worldwide. National Jeweler delivers the most urgent jewelry news necessary for running your day-to-day jewelry business here, and via our daily e-newsletter and quarterly digital magazine. National Jeweler is published by Jewelers of America, the leading nonprofit jewelry association in the United States.