Imagine Designs made its television debut this month on Kendra when NFL player Hank Baskett stopped into the store to pick out a gift for his reality TV star wife, Kendra Wilkinson.

Brian Hakimian of Imagine Designs said while the company has had several celebrity clients, “They like keeping jewelry purchases on the down-low. Jewelry is a purchase that is private.”

The opposite proved to be true with Baskett, who took his camera crew on the shopping trip, ultimately deciding on a pair of yellow diamond earrings for Kendra that he thought would complement her blonde tresses.

“Hank was a normal guy,” Hakimian said. “You would never have guessed. He’s very down to earth, he shared his experiences in the NFL playing with different quarterbacks.”

Baskett also seemed pleased by the experience.

“I definitely knew that this jewelry was going to score me some points with Kendra,” he said.

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