National Jeweler Network



Another plan for pulling in customers on Black Friday

Forget the electronics. One retailer in the Northeast said it is making its Black Friday offerings on point for the climate this year, giving customers who spend more than $1,499 a snow blower.  


Supplier News: New GemOro magnifier available

GemOro, a division of Dallas-based Sy Kessler, has released its new iView handheld LED illuminated magnifier. 


PGI continues refining partnership with fashion site

Platinum Guild International (PGI-USA) just launched the latest edition of “Platinum Pairings,” a custom content series produced in conjunction with Refinery 29. 


What you might have missed

A story detailing the Jewelers Vigilance Committee’s new guide on the laws surrounding e-commerce was the most popular story on National Jeweler last week. 


A plan for pulling in customers on Black Friday

 Feel a jewelry store can’t compete with all the big-box deals on Black Friday? One New York jeweler doesn’t buy it and is getting technical to draw in customers.


5 questions with: independent jeweler Spotswood

Chirag Bhagat of Spotswood Jewelers in New Jersey, discusses how community involvement has helped his store grow, and how they work to make clients feel comfortable.


Gift cards remain top choice among holiday shoppers

Consumers will spend more than ever before on gift cards this holiday season, citing practicality as the reason they buy them instead of picking a specific present.


US demand for gold hits highest level since ‘09

“Mounting conviction” in the economic recovery and lower prices helped boost U.S. demand for gold jewelry to its highest level in five years, the latest report from the World Gold Council shows.  


The best ways to handle online complaints

An expert in online reputation management answers questions about the correct way to handle negative reviews on the Internet, “trolls” and when it’s OK to ignore a bad review.