National Jeweler Network

Retail Profiles


NY retailer gets practical for Black Friday

After a harsh winter last year, Lily & David Fine Jewelry in Saratoga decided it was going to boost its Black Friday promotions by giving customers things they not only want, but likely need.


After 3 decades, G. Thrapp to close its doors

Founder Gary Thrapp, who opened G. Thrapp Jewelers in Indianapolis in 1984, is set to retire and will close his store in the coming months.


Va. retailer Fred Burke Sr. dies at 88

Burke, who co-founded Burkes Fine Jewelers in Kilmarnock, Va. with his wife in 1969, passed away late last month.


Northeastern offers Apple Watch for Black Friday deal

Northeastern Fine Jewelry is continuing its tradition of competing with big-box retailers on Black Friday weekend by giving shoppers a special gift, and this year it’s going with wearable tech.


Jeweler opens up shop in NY

Although recent JBT data shows the jewelry industry is continuing to shrink, David Desso Fine Watches & Jewelry opened on Long Island’s South Shore this month. 


After Yelp posting comes down, jeweler drops case

Retailer George Pelz has dropped the libel lawsuit he filed against one Yelp user after he got what he wanted--the poster’s untrue review of his store removed from the website.


Black, Starr and Frost opens Phoenix store

This is the second new location for the historic retailer since it was acquired in 2006 by jeweler Alfredo Molina.


Retailer unveils ‘world’s largest engagement ring’

But it’s not what one might think. Smyth Jewelers worked with its advertising agency and Uneek jewelry to create a 17-foot tall engagement ring that’s definitely a conversation piece.


About Retail: J.R. Dunn’s Humane approach

The Florida jeweler is giving its local Humane Society a boost by a sponsoring pet adoptions and sharing a photo of one animal in need of a good home on its Facebook page every week.


Jeweler brings trends from the runway inside

Arkansas retailer Roberson’s Fine Jewelry held a private event on Thursday, inviting female customers to talk trends and even take a stroll on the red carpet.


Longtime jewelry store employee dies at 94

Frances Wills Moore started working at Bromberg’s in Alabama when she was a teenager in 1939 and didn’t stop until this past spring.


Why a Maryland jeweler is now selling scooters

In addition to jewelry, Baltimore-based Smyth Jewelers carries a variety of gifts to bring in more traffic and increase profits. The latest addition? A self-balancing, two-wheeled scooter called the Cyboard.


Building a space to suit millennials

Jeweler Nick Blum knows what the millennial customer wants, because he is one, and he’s building a new store to appeal specifically to his own generation. 


Las Vegas jeweler spreading its wings

Berger & Son has hired a jewelry store designer to help enhance its brand presence and make room for new merchandise as it opens a new, larger store in Sin City.


Ark. jeweler, Embee to cut 8-carat Crater diamond

Stanley Jewelers Gemologist and Embee Diamonds are collaborating on an in-store event, inviting customers to see an 8-carat stone found at a nearby state park get cut before it’s set and sold.


About Retail: Finding the perfect space

Stay liquid, don’t even bother to look if the location’s not right and understand that there’s a lot of hard work ahead. That’s what Debbie Fox learned in looking for a new spot for her California store.


Jeweler tackles new type of bridal commercial

Maryland’s Smyth Jewelers is getting ready for the start of the 2015 NFL season with the debut of two new commercials that offer a football fan’s take on romance.


For the first time, retailer pays out on a rainy day

After almost two inches of precipitation fell on their wedding day, a Baltimore couple became the first to cash in on Saxon’s Diamond Centers “Let It Rain” promotion.


About Retail: ‘Extreme’ exposure

The owners of Colorado independent Thollot Jewelers reached an audience of millions by agreeing to take part in a reality TV show. Here’s what they learned along the way.


Jeweler says ‘It’s About Time’ for marriage equality

After the Supreme Court’s ruling declaring same-sex marriage legal in all 50 states, Long’s Jewelers quickly crafted a newspaper advertisement showing where it stands on the issue.


Jeweler moves $57K in inventory with special sale

Steven and Tricia LaBiche, owners of LaBiche Jewelers in Mississippi, gave customers one hour to line up and reserve a chance to shop for inventory with a 60 percent discount.


About Retail: An American takes on Paris

A Pennsylvania retailer has become the U.S. distributor for “The Paris Bracelet,” a price-point, self-purchase item she hopes will make a splash in this market, à la Alex and Ani.


Jeweler lets clients take rings on a test run

Love Affair Diamonds in Gig Harbor, Wash. has launched a “Try Before You Buy” program, which lets prospective customers sample a setting before they decide if it’s the one they want.


‘Wedding Band Weekend’ gets 3,000 into store

This year, the annual event at Long’s Jewelers included a store full of bands, the chance to borrow jewelry for the big day and wedding-related raffle prizes.


Shreve & Co. to move from storied SF location

After 109 years in the same building, skyrocketing rents in San Francisco are forcing the retailer to relocate, though it’s moving to a larger space that will allow it to expand and remodel. 


Bill Farmer receives the AGS’s Robert Shipley Award

The Lexington, Ky. jeweler was honored for his commitment to his community and the jewelry industry.


Need design inspiration? Ask a 9-year-old

This Mother’s Day, Toms River, N.J. retailer Corinne Jewelers is taking its design cues from 9- and 10-year-olds to create a custom piece for one local mother figure.


CEO takes big pay cut to give employees a raise

The head of a Seattle-based credit card payment processing firm will be bringing home considerably less bacon after raising the minimum wage at his company to $70,000 a year.


With 70 years comes two accolades for Fla. jeweler

Jae’s Jewelers has been recognized with a Retailer of the Year award, and an employee from the family-owned and -operated store also has been recognized for her work and philanthropy.


Two Indiana jewelers are ‘Open for Service’

Following the passage of a controversial religious freedom law, at least two Hoosier State jewelers are among the businesses that want to make their stance on discrimination known.


Retailer adds dedicated Bulgari, Montblanc spaces

The owner of Florida-based Weston Jewelers said customers love the in-store boutiques, which add to the “high caliber” of his store. 


About Retail: Inventory sharing, San Francisco style

The city that’s home to sharing-based services Airbnb and Uber also has 66 Mint, a company with a 100-year history that wants to give retailers worldwide virtual access to its inventory.


New England jewelry store honored for 100 years

Jewelers of America has inducted Waterville, Maine-based Day’s Jewelers into its JA 100 Club to celebrate the retailer’s century in the jewelry business.


About Retail: All about that Grammy nominee

 Before she was “All About that Bass,” Grammy-nominated singer Meghan Trainor was all about that bling, working behind the counter at her parents’ Nantucket jewelry store.


Retailer does a diamond take on Apple Watch

One independent jeweler has gotten into the holiday spirit by adding a blinged-out version of Apple’s smartwatch to its gift guide.


PA retailer’s customer gets to ‘Put a Ring on It’

ArtCarved, a manufacturer of engagement rings and wedding bands, announced that a customer of the Reeds Jewelers store in Erie, Pa. won its nationwide “Put a Ring on It” promotion. 


Ann Arnold to head MJSA board

MJSA just named Ann Arnold, the chief strategy officer at the Buyers Intelligence Group (BIG), as the chair of its board of directors.  


Mass. jeweler wins top local business award

Attleboro Jewelers was awarded the 2014 Business of the Year Award by the United Regional Chamber of Commerce in Massachusetts. 


After designer’s death, Scott Kay Inc. to carry on

Scott Kay Inc. will reopen today after the unexpected death of the brand’s namesake designer last week, a man who is remembered as a pioneer in the jewelry industry.  


NJ retailer sells $170K pink diamond

Corinne Jewelers celebrated its golden anniversary with what the store’s owner describes as a “once-in-a-lifetime” sale--a 1.64-carat radiant-cut pink diamond. 


Virginia raffle celebrates 5 years, surpasses $70K

The “Jewels for Children” raffle, supported by various Richmond jewelers, held its annual fund-raising event this fall, garnering more than $9,000 for charity. 


About Retail: One-time king of King’s takes on steel

Dale Perelman spent years at the helm of King’s of New Castle, a family-owned chain that had 51 stores at its peak. Now semi-retired, the Western Pennsylvania native has tackled a topic of great local interest in his latest book, Steel.  


Another plan for pulling in customers on Black Friday

Forget the electronics. One retailer in the Northeast said it is making its Black Friday offerings on point for the climate this year, giving customers who spend more than $1,499 a snow blower.  


5 questions with: independent jeweler Spotswood

Chirag Bhagat of Spotswood Jewelers in New Jersey, discusses how community involvement has helped his store grow, and how they work to make clients feel comfortable.


A plan for pulling in customers on Black Friday

 Feel a jewelry store can’t compete with all the big-box deals on Black Friday? One New York jeweler doesn’t buy it and is getting technical to draw in customers.


Sandy Hequin of Morays Jewelers dies at 53

Sandra Helayne Schechter Hequin, a member of the family that owns Miami mainstay Morays Jewelers, died last week after a brief battle with cancer. She was 53. 


Designer announces winner of bracelet giveaway

Pascal Lacroix named a client of Minnesota retailer Lasker Jewelers as the winner of the Grand Giveaway drawing, meant to celebrate the designer’s 35th anniversary by giving back to the consumers and retailers who have supported him. 


The benefits of carrying a cause-related line

MJ Christensen Diamonds discusses the how and why behind their decision to carry BeadforLife, a line of fair trade, handmade paper jewelry crafted by women in Uganda.


5 questions with: independent jeweler Morays

The 26-year-old, seventh-generation owner of Morays in Miami dishes on why e-commerce is imperative today and his decision to stay in the family business.


In NY, a good deed is among jeweler’s first acts

Call it mitzvah or call it karma; either way, one new retailer already has banked plenty of it after donating wedding bands to a local couple in dire need.


5 questions with: independent jeweler Brad Kodak

Brad Kodak of W. Kodak Jewelers discusses the biggest challenge facing independents today, margins, and marketing what type of lab reports the store uses.  


About Retail: Providing an experience

Asaad Malak of Malak Jewelers in Charlotte, N.C. shares how he turns strangers into friends and first-time visitors into lifelong clients. 


Jeweler’s new campaign combines Halloween, hashtags

One jewelry store in the Midwest is harnessing the power of social media and hashtags to attract younger consumers.  


Retailer’s promotion gives brides something borrowed

Brides-to-be who purchase a Tacori engagement ring at one Florida jeweler’s trunk show this month will have the option to borrow up to $100,000 in jewelry for their wedding day, a promotion the store is calling “Something Borrowed.”  


Richey debuts interactive blog with Rio Grande

Marlene Richey hopes to ignite a digital conversation with jewelers and designers through a series of articles she’ll file on The Studio, the blog of jewelry supply company Rio Grande. 


Jeweler among those protesting peak season pop-ups

Local business owners in a popular Colorado resort town are calling for its government to impose restrictions on the number of permits granted to pop-up shops they say take advantage of the most profitable weeks of the year. 


Alert jeweler helps to nab Rolex thief

A watch thief in Palm Beach has been arrested and sent to jail after a diligent jeweler recognized it as belonging to a fellow jeweler and friend. 


Jeweler steps in to save one man’s proposal

A Florida couple has risen above the snafu of accidentally donating a $6,000 engagement ring to Goodwill, thanks to the generosity of the staff at a family-owned jewelry store. 


About Retail: How a trip to Africa inspired

After teaching women in Zambia how to make jewelry, Georgia jewelry store owner Doug Meadows is moving on to a second project in Africa: establishing a business school in Kenya. 


NJ jeweler reopens with focus on diamonds, brands

Following a renovation, Corrine Jewelers has reopened its doors to reveal a design focused on diamonds, bridal jewelry and branded fashion merchandise. 


Texas jeweler is dubbed a state ‘treasure’

Retailer Houston Jewelry was recognized in Congress recently as a true “Texas Treasure,” for its long history, impact on the state and the international recognition it has received.


Jeweler giving customers a look at 10 carats

Steven Singer Jewelers is providing its customers the chance to see a rare diamond up close and in person, displaying a rare 10-carat radiant-cut diamond for viewing at its store Sunday.


Jeweler’s contest affords winner a racy proposal

One lucky individual is going to have the chance to propose to their partner in the winner’s circle at the Saratoga Race Course in upstate New York, thanks to one retailer’s latest contest. 


Hawk has other plans for MO jeweler’s billboard

Recent attempts by Simons Jewelers in St. Louis to update its billboard were foiled by a hawk that had set up shop on top of it. 


In era of consolidation, one retailer goes bigger

When it relocates to a new space later this month, California retailer Traditional Jewelers will more than double in size, allowing it to better showcase its brands and placing it in a busier section of the same shopping center.  


Florida jewelers named ‘Outstanding Retail Leaders’

John and Marichi O’Rourke, owners of Montica Jewelry in Coral Gables, Fla., have been named “Outstanding Retail Leaders” by the Florida Retail Federation. 


About Retail: When moving spaces equals success

Just a few months after opening the doors of a new space in Dallas, retailer Ylang 23 is seeing increased foot traffic. Click through to learn about their new-store strategy and to see eight shots from the space. 


For anniversary, retailer crash-lands in Oz

Haig’s of Rochester Fine Jewelry will celebrate its 41st anniversary by hosting a Wizard of Oz-themed party at the store complete with costumed characters from the movie, which is 75 years old this year. 


Jeweler teams with brewer for Father’s Day promotion

Northeastern Fine Jewelry is partnering with local craft brewery Shmaltz Brewing Company to offer a gift and experience package to its shoppers this Father’s Day. 


Pa. jewelry store closing after 110 years

After more than a century in the industry, Vogt’s Jewelers is going out of business as its owners retire, selling off the inventory and equipment in the store. 


Bernie Robbins selling student’s butterfly design

Bernie Robbins Jewelers is producing and selling the jewelry design of the Fashion Institute of Technology student who won the company’s 50th anniversary contest.


Jeweler gains exposure asking residents to shred

One jeweler found a way to get more than 150 cars to pull into her parking lot one Saturday, when he invited area residents to come shred their private documents for free.


6 tips for entering the estate jewelry market

Diving into the estate jewelry category for the first time can be daunting for a jeweler. Fortunately, Alan Nacht of Bernard Nacht & Co. has outlined six steps jewelers can take to be sure they’re entering the category the right way.


Jeweler receives statewide family business award

Schiffman’s Jewelers has been named the 2014 North Carolina Family Business of the Year in the century category by the Wake Forest University Family Business Center and Business North Carolina. 


Retailer Talk: My recent lesson in media buying

Spending a total of four hours with a media buying consultant resulted in a statistical epiphany, so to speak, for one Pennsylvania retailer, changing the way he divvies up his budget among radio, broadcast television and cable.


Retailer invites customers to brag about mom

Hamilton Jewelers has launched a digital contest to give consumers the opportunity to tell why their mother is the greatest and win her a Mother’s Day present. 


About Retail: Dealing in antique jewelry

Owners of an antique and estate jewelry business discuss the ups and downs of dealing in objects from the past and how they’re positioning the store for the future. 


Mervis Diamond’s mission: Cater to all couples

Mervis Diamonds has long been a supporter of the gay community, holding dedicated events and offering specialized bridal jewelry. Now, the company wants to bring all of its customers together as “one big happy family,” and is kicking off the idea with a trunk show. 


About Retail: A dream fulfilled

Decades after seeing his late father in a dream inspired him to write a song, Sam Rosenbaum’s “Why did you leave me now?” played over the credits of a well-known television show in a case of what the Toronto jeweler calls “divine intervention.” 


A lesson on remaining vigilant, even when it’s busy

On a busy afternoon in his store, one Illinois retailer strayed from the normal procedures used when buying diamonds over the counter and ended up with moissanite. He cautions other retailers to take their time when buying merchandise off the street and inspect the metal and stones carefully. 


Fla. retailer brings glamour with ‘Red Carpet’ event

As the Oscars approach, retailer Hamilton Jewelers is looking to bring some star power to the community with an event celebrating red carpet styles at its Palm Beach Gardens store. 


Retailer misses world record, to try again in 2015

Though Arizona retailer Sami Fine Jewelry didn’t set a new world record for the largest vow renewal ceremony this Valentine’s Day, its Love in the Hills event was still a hit for the local community, the jeweler said. 


Jeweler marks anniversary with treasure hunt

Pennachio Jewelers is celebrating its sixth anniversary by giving away four 14-karat gold and diamond pendants, but anyone interested in owning one is going to have to solve a few riddles to find it.


Super Bowl safety means $70K in refunds for retailer

After the Super Bowl safety that started Sunday’s game, shocking viewers across the country and ultimately serving as a not-so-super harbinger for the Denver Broncos, Jeff Dennis Jewelers will be giving more than 400 customers their money back. 


About Retail: Surviving a century

A 100th anniversary is not a milestone many retailers reach, making it certainly something worth celebrating. National Jeweler recently talked to three jewelers who will mark a century in business this year to learn more about the keys to success and what they’re doing to keep going. 


Retailer to refund if there’s a Super Bowl safety

Jeff Dennis Jewelers is betting on football--the big game in particular--to give business a boost.  


Bridal brand, retailer help reality star propose

A Boston police officer featured on the TNT reality show Boston’s Finest proposed on the recent season finale with the help of Ritani and retailer Long’s Jewelers.


Jeweler’s city celebrates ‘Fred Weber Day’

Fred Weber of Weber Jewelers was recognized in a unique way Wednesday, when Dayton Mayor Nan Whaley deemed Jan. 8, 2014 “Fred Weber Day.”


Ariz. retailer aiming for vow renewal record

This Valentine’s Day, retailer Sami Fine Jewelry will again try to get into the Guinness Book of World Records for most wedding vow renewals with its “Love in the Hills” event. The number to beat is 1,087 couples.


Jeweler collecting ‘she said yes’ stories, good and bad

Inspired by a client and current NFL player who proposed on the field, retailer Mervis Diamond Importers launched a contest to hear the best, and worst, engagement stories for a chance to win money toward a wedding band.


PA retailer dreaming of a white New Year’s Eve

“Let it Snow” has morphed from a classic holiday tune into a Dec. 31 mantra for one Pennsylvania retailer. Here’s why.


Jeweler donating Lego watches to children’s charity

Northeastern Fine Jewelry is paying it forward this year when it comes to holiday shopping: for every Lego watch purchased at the store’s Albany and Schenectady locations, the retailer will donate another Lego watch to the Boys & Girls Club. 


Retailer Talk: Two tools that changed my year

Michigan retailer Randy Cole attended a trade show earlier this year where he found two products that, he says, changed his entire business model. One is a patented princess-cut diamond and the other is a machine that leaves its mark.


9 questions with Jay Jackson

On Dec. 27, Jay Jackson will retire as the president and CEO of Stuller Inc. His advice for retailers as he heads out the door: you have to embrace technology and have the ability to customize in order to survive.


Ohio store moves ownership to next generation

Family-owned store Weber Jewelers has announced that Stephanie Weber will assume ownership of the company after they hold a retirement sale.


About Retail: E-tailing vs. brick-and-mortar

In an increasingly digital world, many businesses operate solely online but one e-tailer, Boston-based custom jeweler Gemvara, has just opted to open a physical store. Will more online sellers follow suit?


About Retail: Life after the store

After closing their retail store earlier this year, Vicki and Howard Cunningham moved on to their next venture, Cunningham Jewelry & Appraisal Services. Co-owner Vicki talked to National Jeweler about the ups, downs, and lessons learned about life after retail. 


California retailer to close after 60 years

Family-owned retailer Andrus Jewelers is closing its doors after six decades in business.


For Black Friday, retailer finds his own Rhythm

One Pennsylvania jeweler will kick off his string of holiday marketing campaigns Thursday, and it will include delivery of diamond jewelry in what can best be described as a dancing telegram-type manner.


Washington retailer celebrates silver anniversary

After years of helping customers celebrate their own occasions with its collections of jewelry, Blue Heron Jewelry Company is celebrating a milestone of its own this year: 25 years in business.


Hamilton Jewelers wins family business award

The Rothman Institute of Entrepreneurship has named Hamilton Jewelers as the 2013 Family Business of the Year. 


For 2014 Dash, retailer Fina adds a themed twist

New York City retailer Michael C. Fina is teaming up with Hearts on Fire once again to host a diamond scavenger hunt in Manhattan, with this year’s search taking on a Halloween theme. 


7 questions with Karen Goracke

A chance encounter at a soccer game brought Karen Goracke back to Borsheims in 2004 on what was intended to be a temporary basis. Today, she's preparing to become the company’s next president and CEO. 


ME retailer tests the strength of its Reactors

Day’s Jewelers will showcase the durability of the Reactor watches it carries with a “strength pull” demonstration at the Man Expo in Maine this weekend. 


About Retail: Not quite as white

At the Diamond Gallery in Winnipeg, owners Allan, Anita and Lisa Malbranck opt not to plate any of their white gold jewelry, allowing those pieces to stand apart from platinum with their slightly warmer tone.



About Retail: Deploying an envoy for silver

At Bailey’s Fine Jewelry in North Carolina, owner Clyde Bailey has begun appointing brand ambassadors to navigate what still may be foreign territory to some fine jewelry salespeople: silver fashion jewelry.