Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
Live from Italy: Roberto Coin
Exhibiting in the city where he was born, Roberto Coin unveiled both new collections and additions to existing lines at the Vicenzaoro Winter show this past weekend.
Vicenza, Italy--Exhibiting in the city where he was born, Roberto Coin unveiled both new collections and additions to existing lines at the Vicenzaoro Winter show this past weekend, ranging from pieces that celebrate the Year of the Monkey to jewelry featured in the brand’s new ad campaign.
Roberto Coin has five new collections: Gourmette, Rock & Diamonds, Carnaby Street, Princess Flower and Cheeky Monkey, all made in 18-karat gold and each with their own array of diamond and gemstone features.
Because the new collections were completed and arrived in Vicenza just days before the show, the brand did not have time to photograph the jewelry. (A story covering these collections will be published once images become available in a few weeks; for now, select images can be seen on National Jeweler’s Instagram.)
What the brand did have time to photograph were additions to its current collections, among them New Barocco, Nabucco and Princess, with new pieces in each debuting at Vicenzaoro Winter.
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The Vicenzaoro Winter show opened Friday, welcoming buyers from more than 121 countries. Running through Wednesday, the fair has more than 1,500 exhibitors, about 1,000 of them Italian brands, as well as seminars on forward-looking trends, technology and innovation, and corporate social responsibility, a focus for this year’s show.
Retailers interested in learning more about the Vicenzaoro show, held every January and September, can visit Vicenzaoro.com or contact Luxury Brand Group, the show’s U.S. delegation.
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