Groupon makes a commitment to the wedding market
Marketing to consumers who are tying the knot, Groupon launched the “Wedding Shop” Monday, which sells engagement rings, wedding-day jewelry and other baubles associated with the big day at steeply discounted prices.
Gemvara: What we learned from our pop-up shop
Online retailer Gemvara has decided not to open a permanent brick-and-mortar location after a temporary store designed to test the brand’s brick-and-mortar appeal didn’t attract many customers.
Fabergé installs ‘digital mirror’ at Harrods
Fabergé has teamed with street style icon Miroslava Duma to launch a “digital mirror” at its nearly month-long in-store Easter promotion at Harrods department store in London.
Michael Hill now selling jewelry online
Retail chain Michael Hill International has launched four new
interactive e-commerce sites in Australia, Canada, New Zealand and the
United States to support the brand’s expansion across major markets.
Blue Nile now displaying its rings in a store
Nordstrom is showcasing Blue Nile engagement rings and wedding bands at its flagship location in downtown Seattle, marking the first time the e-tailer’s pieces have been shown in a brick-and-mortar store.
Kohl’s takes integrated approach to Black Friday
Kohl’s Department Stores is teaming up with Jennifer Lopez, one of its collection designers, to launch an on-air and online Black Friday campaign that will include a preview of the singer’s new branded line of fine jewelry.
Consumers can ‘shop it’ wherever with Macy’s app
Macy’s will give mobile shoppers a hand this holiday season when it introduces an application that will allow users to request information on and purchase items from Macy’s Star Gifts wherever they may see them: on a billboard or in a magazine or catalog.
Kohls.com now selling moissanite
Off-price department store chain Kohl’s has partnered with Charles & Colvard to sell the company’s Forever Brilliant line of moissanite jewelry on its website.
Web Roundup: Tiffany & Co. launches new website
Tiffany & Co. has redesigned website, turning it into a “personal invitation” for visitors to shop or learn about the company and its jewelry and also presenting Tiffany as a founder of American luxury.
Brands win injunction in cyber counterfeiting case
Six brands under the Richemont Group umbrella recently scored a victory
in what their attorney is calling a “landmark” case in the ongoing
battle against an online sale of counterfeit luxury goods.
Saks Fifth Avenue takes Off 5th online
Saks Inc.’s Off 5th chain of department stores launched an e-commerce
site Monday, making the company’s deeply discounted merchandise
available to consumers around the clock.