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Seattle--In an apparent attempt to lure Valentine’s Day gift buyers, Amazon.com is offering its VIPs a special offer on select jewelry and watches through the first half of the month.

An email from the company shows that Amazon.com is giving its Rewards Visa Card members an extra 20 percent off jewelry and watches (up to $200) between now and Feb. 14, which is Valentine’s Day.

The offer is limited to the merchandise listed on Amazon.com’s February offer page.

The offer includes luxury men’s watches from brands such as Breitling, Cartier, Chopard, TAG Heuer, Baume & Mercier, Corum and Omega, and ladies’ watches from Omega, TAG Heuer, Raymond Weil and Cartier.

Jewelry offered as part of the February deal includes a wide selection of diamond stud earrings as well as pieces from a number of different jewelry designers.