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Brand update: New from Girard-Perregaux
New York--Bright-orange touches on the minute and small second hands designed to enhance readability in murky conditions are the latest updates to Girard-Perregaux’s “Sea Hawk Pro 1,000 M” diving watch.
The Sea Hawk Pro 1,000 M is a 44 mm timepiece featuring the brand’s own GP033R0 movement with automatic winding and a minimum power reserve of 46 hours.
The case features a unidirectional rotating bezel in steel to enable the wearer to monitor the dive time and a helium valve that allows decompression of the watch after deep dives. The screwed case-back, meanwhile, is engraved with an anchor, a porpoise and a trident, a reference to a Girard-Perregaux patent that dates back to the end of the 19th century.
The Sea Hawk Pro 1,000 M is water resistant to 1,000 meters (about 3,281 feet) and is available with a rubber strap featuring a folding safety clasp.
Though not yet available in stores, the new Pro 1,000 M was one of a number of the brand’s timepieces flown into New York City last week, as Girard-Perregaux, along with 18 other high-end watch brands, celebrated the inaugural Madison Avenue Watch Week.
Held April 11 to 16 at boutiques along the posh stretch of retail between 57th and 86th Streets in New York City, Watch Week was a celebration of haute horology for timepiece collectors and featured artisan demonstrations, new watch previews and launches, exhibitions of antique and historic timepieces and private sales appointments for VIPs.
To mark the week, brands held a variety of events at their stores. Chopard, for example, featured in-house demonstrations from its watchmaker from Fleurier, Switzerland, an exhibition detailing the progression of its L.U.C. Manufacture and a clock designed by Swiss clockmaker Jean Kazes.
Girard-Perregaux, meanwhile, feted its 220th anniversary in conjunction with Watch Week with a celebration at its store at Madison Avenue and 63rd Street. Willy Schweizer, curator of the brand’s museum in Switzerland, was on hand for the event, as were a number of historical Girard-Perregaux timepieces.
Other brands participating in Watch Week were: Asprey, Blancpain, Breguet, Chopard, Damiani, David Yurman, DeLaneau, F.P. Journe-Invenit Et Fecit, Georg Jensen, Graff Diamonds, Hublot, Mauboussin, Montblanc, OC Concept Store, Peter Elliot, Porsche Design, Stephen Russell and Vacheron Constantin.









