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New York--TAG Heuer is launching a full, redesigned line of “Formula 1” racing-inspired watches in both men’s and ladies’ styles, the brand announced recently.

A total of 18 new men’s watches are available, all co-engineered with the F1 team Vodafone McLaren Mercedes and tested by its star drivers, Jenson Button and Lewis Hamilton. There are three movements available, a chronograph, an alarm and a watch.

Among the highlights of the new collection is the TAG Heuer “Formula 1 Chronograph Black and Red Bezel,” (below) a 42 mm quartz chronograph with a black titanium carbide-coated steel fixed bezel and red aluminum ring.

The dial has an angled date window at 4 o’clock and three black chronograph counters with red hands. The strap is black rubber with a fine-brushed steel folding clasp and the watch is water resistant to 200 meters.

For the ladies, the flagship watch of the new collection is the “Lady Ying Yang,” an 18-carat white gold watch with a ying-yang on the dial set with white and black diamonds (below).

The 32 mm case is set with baguette diamonds, a first for the brand, and the TAG Heuer logo at 12 o’clock also is set with baguettes. All told, the watch contains 234 baguette diamonds and 245 brilliant-cut diamonds that total 7.36 carats.

Last month, Swatch Group brand Breguet feted the opening of another boutique in the United States, this one located in the Bal Harbour Shops in Bal Harbour, Fla., just outside of Miami.

Breguet held the store’s grand opening on Jan. 26, with attendees including Ambassador Hélio Vitor Ramos Filho, shoe designer Lisa Pliner, philanthropist Lea Black, fashion designer Lei Marco, socialite Malinka Max, Bal Harbour Shops Managing Partner Randy Whitman and his wife as well as Gabriel Erem, owner of Lifestyle Magazine.

On display during the event were four historic Breguet pocket watches from the 18th and 19th centuries that all are from the brand’s museum in Paris and were previously on loan to the J. Paul Getty Museum in Los Angeles. All four were sold and used in the 1800s but three of them were designed in the late 1700s.

Breguet Boutique Bal Harbour is the brand’s fourth boutique in the United States and 25th worldwide. The opening of more stores is expected to be announced later this year.

New from Bremont is a civilian version of the “Globemaster” global timer chronometers it created in 2010 for the military C-17 Globemaster crew worldwide.

The new “Bremont World Timer” (ALT1-WT) has a modified automatic chronometer (COSC) certified BE-54AE movement that can be seen through sapphire crystal exhibition case back.

The timepiece (above) has a steel case that has a hardness and scratch resistance of 2000 Vickers. It will be available in blue, black and white dials and will retail for $5,695. The watch comes in a leather travel wallet handmade in England, with a strap-changing tool and an extra NATO military nylon strap. It will be available for release in summer 2012.

The first deliveries of the Ulysse Nardin “Chairman” smartphone (below), recently noted as the “World’s Most Expensive Mobile Phone Series” by Guinness World Records, reached the United States and international locations last month, Scientific Cellular Innovations Ltd. announced.

Only 1,846 of each style of the Chairman are available, a nod to Ulysse Nardin’s founding year of 1846. The smartphone combines the historical art of mechanical watch-making with the modern day mobile technology. The phone comes with a lacquered wooden docking station that charges the battery, backs up data to an exterior USB and has a pair of premium speakers.

In the United States, the Chairman is available only through the brand’s boutiques in Boca Raton and Aventura, Fla. and through East Coast Jewelry.