National Jeweler Network



Tiffany goes big advertising watches

The retailer is using a 72-foot tall display in one of America’s busiest airports to promote its new men’s timepiece collection, CT60.


Swatch ‘superlot’ rakes in $6M

Purchased by a “European institution” for six times its pre-sale estimate, the 5,800-piece lot includes prototypes, limited and special edition watches and artwork related to the brand.


Tiffany introduces CT60 watch collection

The stainless steel timepieces have Swiss self-winding mechanical movements and alligator straps.


Shinola introduces its first moon phase dials

The Detroit-based, U.S.-made watch brand has two new quartz movements powering its new watches: moon phase versions of the Runwell and the Gomelsky, and a travel watch called The Rambler GMT.


Swarovski’s toned-down timepieces and smart jewelry

At Baselworld, the brand introduced watches with more subtle crystals and had its new line of activity-tracking jewelry on display, which it is considering making available for wholesale distribution.


Patek Philippe debuts first pilot watch in decades

Inspired by pilot’s watches from the 1930s, Patek Philippe created the Calatrava Pilot Travel Time to appeal to a younger generation of watch buyers.


At Baselworld, Omega introduces the Master

The Swatch Group-owned brand debuted what it is calling its most advanced automatic watch ever, a timepiece certified as a “Master Chronometer.”


TAG Heuer to partner with Intel on smartwatch

Smartwatches are a focus at Baselworld 2015, and the biggest announcement so far belongs to TAG Heuer, which is teaming with Intel and Google on a connected device.


Breitling connects chronograph with smartphone

The brand’s new Caliber B55 Connected can record information from the wristwatch onto a smartphone, and the watch’s settings can be controlled from the phone as well.