National Jeweler Network



Rudy Chavez Leaves Baume and Mercier

He’s moving over to another Richemont-owned brand while Audemars Piguet’s Frédérick Martel steps in to head Baume & Mercier’s North American business.


Bulova Names Jeffrey Cohen as New President

Cohen now heads both Bulova Corp. and Citizen Watch Company of America, though they will continue to operate as separate entities.


Swiss Watch Exports Drop in 2015

Recently released statistics show that Swiss watch exports declined in 2015, the first slump for the sector in six years. 


Tissot Opens Third NY Boutique

The store, located in New York’s Times Square, comes shortly after the brand was named Official Timekeeper of the NBA.


TAG’s Smartwatch No Longer Being Sold Online

Due to “high demand,” TAG Heuer has quit selling the Connected online and is instead directing consumers to retail stores to purchase its new smartwatch.


Chris Hemsworth Now an Ambassador for TAG

The watch brand also announced that an ad campaign featuring the Australian actor, who was named People’s Sexiest Man Alive last year, will launch later this month.


Movado makes its smart move

The watch company has teamed up with Silicon Valley companies HP and Fullpower Technologies Inc. to create two different smartwatches.


TAG Heuer unveils “Connected” smartwatch

Revealed in New York on Monday morning, the 46 mm titanium watch has the look of the brand’s Carrera model and retails for $1,500.


Breitling takes veterans on a flight to remember

Through the watch brand’s support of the Honor Flight Network, 67 Los Angeles area veterans flew to Washington, D.C. for free to see the memorials dedicated to their service.