Dune Jewelry Opens First Branded Brick-and-Mortar Store
The brand has created a “beach-inspired experience” in Cape Cod.
Located in Harwich Port, Massachusetts—a small seaside town on Cape Cod—the new boutique features hundreds of designs from the brand’s collections as well as Dune’s men’s accessories, home accents, and gifts.
It also has a feature for which Dune is known—a “sandbank,” containing hundreds of sands and other elements from locations around the world that customers can use to create personalized designs.
Working with designer Kirsten Meyer of The Grey House, the team created a “beach-inspired experience” for the store look, featuring clean lines and light colors that feel quintessentially Cape Cod.
To showcase its passion for the beach, the company’s Cape Cod team members also double as local lifeguards on days they’re not in the store, and Dune donates a portion of their proceeds to important coastal and global causes.
The store officially opened on July 1 with a ribbon-cutting ceremony that included TV host, actress, and model Camille Kostek, who has collaborated with the brand since 2016.
Founded in 2010 by Holly Daniels Christensen, Dune Jewelry currently has more than 700 retail partners across the world.
All jewelry is handmade in the brand’s Massachusetts studio.
That’s according to Interbrand, which just released its 2021 list of 100 Best Global Brands.
Buyers may be excited about online diamond deals, but there are uncertainties surrounding the authenticity and clarity of the diamonds.
The brand’s signature bangle gets a necklace companion.
However, their optimistic outlook comes with a hint of caution due to a number of factors out of their collective control.
The tome offers an appreciation for the stone through the voices of celebrities, designers, and other diamond lovers.
One of the highlights of the JCK show in Las Vegas has always been the Italian Pavilion, buzzing with excitement and elegance.