Surveys

The 10 Most Popular Stories of 2022, So Far

SurveysJul 05, 2022

The 10 Most Popular Stories of 2022, So Far

Stories on celebrity engagements and engagement ring trends attracted a lot of readers, as did articles about Alrosa and Betty White.

New York—The ongoing crisis in Ukraine, sky-high inflation rates, and a series of controversial decisions by the Supreme Court are among the top news stories that have dominated headlines this year.

As we hit the midway mark of 2022, National Jeweler takes a look back at the most-read articles on its website so far this year, from celebrity engagement rings to the sanctioning of Russian diamonds to LLD Diamonds reacting to the alleged scams of the so-called Tinder Swindler.

Below are the top 10 most popular articles on NationalJeweler.com from Jan. 1 through June 29, 2022, according to Google Analytics.

1) LLD Diamonds Responds to Netflix Doc ‘The Tinder Swindler’
The documentary about Simon Leviev, who posed as the son of billionaire diamantaire Lev Leviev in order to con women he met via a dating app, was a hit on Netflix, and so was our story on the reaction of Leviev parent company, LLD Diamonds.

2) All About J. Lo’s Rare Green Diamond Ring
As a couple, Jennifer Lopez and Ben Affleck attract as much attention today as they did when they first dated in the early 2000s. But a green diamond for their second engagement? National Jeweler’s editors were intrigued and so, apparently, were readers.

3) All About Megan Fox’s Engagement Ring from Machine Gun Kelly
Another celebrity engagement ring ranks as National Jeweler’s third most-read story of the year and if you’ve seen the ring, you know why. The Stephen Webster-designed toi et moi style with which Colson Baker (a.k.a. Machine Gun Kelly) proposed to girlfriend Megan Fox is truly stunning.

Musician Machine Gun Kelly proposed to Megan Fox with an 18-karat white gold, toi et moi-style ring featuring a pear-shaped D-color diamond and a matching pear-shaped untreated Colombian emerald, pictured at center. The story about the Stephen Webster-designed ring was the third most popular story on National Jeweler so far this year.
Musician Machine Gun Kelly proposed to Megan Fox with an 18-karat white gold, toi et moi-style ring featuring a pear-shaped D-color diamond and a matching pear-shaped untreated Colombian emerald, pictured at center. The story about the Stephen Webster-designed ring was the third most popular story on National Jeweler so far this year.

4) Cartier May Raise Prices 3-5%, CEO Says
With inflation one of the main topics of conversation in 2022, it’s no surprise this story from April about a possible price hike by Cartier attracted so much attention.

5) These Are the Top Diamond Engagement Ring Trends for 2022
From diamond shapes, carat weights, and ring settings to men’s wedding band trends, Senior Editor Ashley Davis virtually sat down with The Knot’s Shelley Brown and Alexis Padis of Padis Jewelry for this February webinar.

6) Rolex Introduces 6 New Watches in Geneva
A flowery version of the Datejust 31 and a gem-set Yacht-Master 40 were among the timepieces Rolex introduced at Watches & Wonders Geneva, which embraced a hybrid digital-physical format this year. 

7) See a Few of Betty White’s Best Jewelry Looks
Beloved actress and comedian Betty White died at 99 on New Year’s Eve 2021. Editor-in-Chief Michelle Graff looked back on the messages White communicated through her jewelry over the years in an article published just before what would have been her 100th birthday.

Betty White died on Dec. 31, 2021. In her memory, Editor-in-Chief and “Golden Girls” superfan Michelle Graff gathered some of Betty’s best jewelry looks, and readers responded. The Betty White jewelry retrospective was National Jeweler’s seventh most-read story so far this year.
Betty White died on Dec. 31, 2021. In her memory, Editor-in-Chief and “Golden Girls” superfan Michelle Graff gathered some of Betty’s best jewelry looks, and readers responded. The Betty White jewelry retrospective was National Jeweler’s seventh most-read story so far this year.

8) A Day in the Life: Angela Bigg, Head of the Diavik Diamond Mine
In February, Associate Editor Lenore Fedow profiled Bigg, who is the first woman to lead operations at Canada’s Diavik mine.

9) See Bulgari’s Breathtaking ‘Garden of Wonders’ High Jewelry Collection
Bulgari debuted “Eden the Garden of Wonders” at an event held in Paris in June, and the 140-piece, emerald-heavy collection captivated readers.

10) Alrosa Lands on US Sanctions List After Russia Invades Ukraine
The ongoing war in Ukraine has had a big impact on the jewelry industry, so it’s no surprise that one of  National Jeweler’s first major stories on the ongoing crisis landed in National Jeweler’s top 10 for the first half of 2021. 
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

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