By Whitney Sielaff

Another reminder this morning why it's important to show those you love that you love them. I was on a crammed subway when two men, late 50s, I'm guessing, got on next to me. They appeared to have  known each other for years. But it seemed this was the first time they had seen each other since one had very recently lost his daughter.

This guy looked like the guy who would play a dad in a television commercial--strong, tall, reliable, committed to his job and family. But he was just broken. His grief washed over me in waves. It was horrid.

This is the awful downside of love. The best thing I could take from it was how important it is to make the most of our relationships at all times, which explains why, as we grow older, it becomes so much more enjoyable to give gifts than to receive them.

Jewelry is the gift of love. How wonderful it is that we are in a business of helping people count and mark their blessings. As customers come in this holiday, try to remember to help them grasp the full meaning and joy of the gift of jewelry.


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Since 1906, National Jeweler has been the must-read news source for smart jewelry professionals--jewelry retailers, designers, buyers, manufacturers, and suppliers. From market analysis to emerging jewelry trends, we cover the important industry topics vital to the everyday success of jewelry professionals worldwide. National Jeweler delivers the most urgent jewelry news necessary for running your day-to-day jewelry business here, and via our daily e-newsletter, website and other specialty publications, such as "The State of the Majors." National Jeweler is published by Jewelers of America, the leading nonprofit jewelry association in the United States.