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When it comes to Valentine’s Day, diamond jewelry that can be worn every day is a smart choice for jewelers to stock this year.

“Everyday diamonds are the perfect gift,” says Amanda Gizzi, Jewelers of America’s director of public relations and special events and a trend-spotter who appears on TV to talk to consumers about jewelry. “These essentials are a daily reminder of the loved one that gave the gift.”

Specifically, she noted diamond cluster stud earrings, bar pendants, diamond-accented bangles and cuffs and stackable pieces as go-to items.

And when it comes to color? “Pink and red gemstones … express feelings for love and admiration,” she says. “Colored gemstones are also perfect for fitting into any size budget.”

Check out Gizzi talking about Valentine’s Day jewels last Friday on KGun9’s The Morning Blend in Tucson, and click through this gallery to see 16 pieces of jewelry that consumers would want to buy for Valentine’s Day.





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