Starting with February, I will be curating the best birthstone bling for each month.

Staying true to my Style File columns, these birthstone editions will help jewelers think outside the box, explore new jewelry, find new designers, and hone in on styles worth purchasing and promoting.

Birthstone jewelry doesn’t have to be basic and it certainly doesn’t have to be boring. Amethyst is the perfect gemstone to kick off this series. As an affordable gemstone, it is ideal for designers to create large-scale, bold pieces.

Amethyst also is well known among consumers, which makes it an easy sale.

Here are my top 15 pieces of amethyst jewelry.


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