Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
Female Suspect on Crime Spree in NY and VA, JSA Says
Police are looking for the woman involved in a number of attempted robberies last week.
New York--Police are looking for a female suspect involved in a number of attempted robberies last week across New York and Virginia, according to an alert from the Jewelers’ Security Alliance.
On Tuesday, Dec. 19 at 4:05 p.m., she entered a retail jewelry store in Manhattan and asked to see a high-end gold watch. After being presented with the watch, the suspect got up and ran out of the store with the piece.
Though a guard chased her outside and was able retrieve the watch, the suspect was able to flee the scene.
The following day--Wednesday, Dec. 20--dressed in some of the same clothing, the JSA said, the suspect entered a jewelry store in Richmond, Virginia and looked at the high-end watch case but quickly left the store without incident.
However, later in the day, again dressed in some of the same clothing, she used a gun to rob a Richmond bank. She handed the teller a note and displayed her handgun in her jacket pocket.
In its alert, the JSA described the suspect as a Hispanic female in her 20s, between 5 feet 4 inches tall and 5 feet 6 inches tall with a thin build.
Anyone with information is asked to call the Jewelers’ Security Alliance at 212-687-0328 or the Richmond FBI office at 804-261-1044.
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