Today’s consumer wants to shop with companies that share their values, and they aren’t afraid to call out those that stay silent on matters of social injustice and inequity. So how does one navigate this new normal of mixing business with politics?
Today’s consumer wants to shop with companies that share their values, and they aren’t afraid to call out those that stay silent on matters of social injustice and inequity.
In a special guest column, communications strategists Duvall O’Steen and Jen Cullen Williams talk timing, content and brand visibility on the platform.
The Federal Trade Commission took action against Teami, alleging it used deceptive health claims and influencer endorsements that weren’t adequately disclosed.
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