Today’s consumer wants to shop with companies that share their values, and they aren’t afraid to call out those that stay silent on matters of social injustice and inequity. So how does one navigate this new normal of mixing business with politics?
Today’s consumer wants to shop with companies that share their values, and they aren’t afraid to call out those that stay silent on matters of social injustice and inequity.
What should you know about bounce rate and referral traffic? And what is a good open rate for a newsletter? Jacqueline Stone answers these questions and more in her latest jewelry marketing column.
Since 1906, National Jeweler has been the must-read news source for smart jewelry professionals--jewelry retailers, designers, buyers, manufacturers, and suppliers. From market analysis to emerging jewelry trends, we cover the important industry topics vital to the everyday success of jewelry professionals worldwide. National Jeweler delivers the most urgent jewelry news necessary for running your day-to-day jewelry business here, and via our daily e-newsletter, website and other specialty publications, such as "The State of the Majors." National Jeweler is published by Jewelers of America, the leading nonprofit jewelry association in the United States.
