E-commerce & Social Media

In her latest “Designs on Marketing” column, Jacqueline Stone discusses the best way to create an engaging monthly newsletter. An example from one of her clients, Nomad Bead Merchants, is seen here.

Designs on Marketing: Build a Monthly Digital Publication

Jacqueline Stone gives some tips for keeping content fresh, fun and thoughtful in a time when communication is taking place largely online.

Latest News

March 14, 2017

The diamond wholesaler has unveiled a new site that features improved functionality and new services and programs.

Amazon’s grocery store that allows customers to purchase items via app and simply exit the store with them will open in early 2017, the company says.

December 7, 2016

Amazon has unveiled a grocery store without checkout lines, while Rent the Runway has opened a flagship location.

November 10, 2016

The new feature is designed to help users consider, explore and buy the products they see in their feed.

October 27, 2016

The bridal marketplace has launched a new service called “Hint” to help couples find the perfect style of ring and be connected to local jewelers.

These are Bibi van der Velden’s 18-karat yellow gold Scarab Earrings with sterling silver, brown diamonds, pink sapphires and scarab wings.

September 12, 2016

Fashion Week is the setting for the first New York trunk show for e-commerce fine jewelry site Auverture, a venture from Dutch jewelry designer Bibi van der Velden.

Pictured here is a plate from a rare catalog of Romanov jewels called Russia’s Treasure of Diamonds and Precious Stones by mineralogist A.E. Fersman. (Image courtesy of the Gemological Institute of America)

September 8, 2016

Among the 200-plus historic tomes the GIA is making available to the public is a rare catalog of Romanov jewelry.

The “Chadwick” diamond and 18-karat gold cuff rents for $260 on Adorn.com. Its retail value is $26,250.

September 7, 2016

The owners of Adorn, a website that rents fine jewelry to consumers, are looking for someone else to step in with hopes they can take the business to the next level.

September 2, 2016

The online education sessions will include presentations on having a successful holiday season and social media, plus an update on the upcoming election.