There is a willingness to comply with new government-mandated regulations, with an insistence that they should be practical and realistic.
Jared Now Pronounces You Virtually Married
The jeweler will host virtual weddings for 1,000 couples whose ceremonies have been postponed due to the coronavirus.
Akron, Ohio—One major U.S. specialty jeweler wants to help couples whose weddings have been postponed due to the coronavirus pandemic.
Jared the Galleria of Jewelry is inviting couples to hold virtual weddings on its new website.
The platform can support up to 100 devices, so family and friends can join soon-to-be newlyweds in celebrating their special day.
Interested couples can register online for a free account, select a wedding date, and send out the invitations.
WATCH: Jared’s Virtual Weddings Commercial
The event includes customizable elements, including the invitations, theme, and guest list, and the ability for couples to schedule speakers so there can be, for example, a toast or a best man’s speech.
The virtual wedding will be archived for the couple and guests as a keepsake, and there is a spot to include a wedding registry.
In addition to getting married online, couples can book live virtual consultations with Jared jewelry experts to talk about picking out their rings, sizing, and other advice.
There are no fees for the ceremony, but couples need to arrange for an officiant to exchange vows. The retailer recommends checking local laws to determine what constitutes a legal wedding.
Signet Jewelers Ltd.-owned Jared is hosting weddings for 1,000 couples as part of its #LoveCantWait national campaign, which will be featured across its social media channels and via television spots.
“We’ve learned that countless couples across the nation who’ve been impacted still want to celebrate their wedding day in a big way, but need support to bring their special moment to life,” Bill Brace, chief marketing officer and Jared executive general manager, said in a press release.
The ceremonies are set to begin later this month.
The Latest
A combination of factors is driving growth in the industry despite the precipitous drop in prices across the board.
The zone’s modernization will enhance and increase India’s jewelry manufacturing capabilities while aiding small and mid-sized businesses.
For over 30 years, JA has advocated for the industry, fought against harmful legislation and backed measures that help jewelry businesses.
By the end of this year, SRK’s diamond manufacturing complexes will achieve net zero emissions, one of an impressive array of achievements.
The company plans to invest $25 million in marketing initiatives to boost awareness around its namesake and licensed brands.
Optimism about the current state of the economy was offset by anxiety around inflation and the political environment.
Ho Brothers offers scalable solutions for the future of custom jewelry.
The former WJA executive director is MFM’s new managing director.
DDG encourages retailers to educate customers on the positive impact of purchasing natural diamonds.
Highlighting the most iconic Tiffany collections, it’s inspired by the company’s late window designer, Gene Moore.
Jen Cullen Williams and Duvall O’Steen explore how jewelers can save time and money by using AI to analyze engagement and create content.
The retailer previously turned down an $8.4 billion offer in 2018.
The Florida store’s owner Miguel Gonzalez is retiring.
The lab stresses the importance of accurate identification, as the difference in price is “substantial.”
The brand also plans to expand its retail footprint from 138 to 200 stores over the next three years.
One is reserved for a NAJA member, the other for a non-member.
Longtime employees Carie Lehrke and Megan Mattice have received promotions.
Three guests joined National Jeweler and Jewelers of America to discuss trending time periods, spotting reproductions, and more.
Chris Clipper and Robert Lepere join the company with 50 years of combined experience.
The trendy, metallic earrings wink at classic spring colors.
JSA said a man and woman pulled the safe out of an Oakland jewelry store but couldn’t quite get it into their van.
The miner’s March auction generated $19 million.
Helen McCluskey will succeed H. Todd Stitzer when he meets his 12-year term limit in June.
“Chopard x Julia Roberts” showcases the first gems cut from the 6,000-carat-plus “Insofu Emerald."
The jewelry giant also posted a double-digit drop in same-store sales for the full year.
Elvis gave the watch to actress Dodie Marshall after filming “Easy Come, Easy Go.”