A story about a Saturday Night Live skit that spoofed Pandora was National Jeweler's most-read last week.
New York--These were the five most-read stories on National Jeweler last week, according to Google Analytics.

1. Pandora Is the Butt of an SNL Joke
Saturday Night Live poked fun at the charm company, alluding that Pandora was the perfect gift for clueless husbands.

2. The RealReal Sued for Allegedly Inflating Stone Weight
One consumer claimed she overpaid for a ring on the e-commerce site that ended up being 43 percent smaller than the company indicated online.

3. 10 Retailers on What’s Working This Holiday Season
Stores said both social media and traditional advertising were key.

4. 6 Important Developments in the Gem Market This Year
Senior Editor Brecken Branstrator took a macro look at 2017.

5. In Memoriam: Remembering Those We Lost in 2017
National Jeweler recalled the people the industry said goodbye to in 2017.

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National Jeweler

Fine Jewelry Industry News

Since 1906, National Jeweler has been the must-read news source for smart jewelry professionals--jewelry retailers, designers, buyers, manufacturers, and suppliers. From market analysis to emerging jewelry trends, we cover the important industry topics vital to the everyday success of jewelry professionals worldwide. National Jeweler delivers the most urgent jewelry news necessary for running your day-to-day jewelry business here, and via our daily e-newsletter, website and other specialty publications, such as "The State of the Majors." National Jeweler is published by Jewelers of America, the leading nonprofit jewelry association in the United States.