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Smartwatches are a focus at Baselworld 2015, and the biggest announcement so far belongs to TAG Heuer, which is teaming with Intel and Google on a connected device.
The brand’s new Caliber B55 Connected can record information from the wristwatch onto a smartphone, and the watch’s settings can be controlled from the phone as well.  
The Swatch Group is limiting its entry into the field of smartwatches to new models in its low-priced Swatch range and $2 near field communication chips.  
Richemont has expanded its retail presence with the launch of a new Jaeger-LeCoultre store in Miami, and said it plans to open boutiques for the watch brand in Las Vegas, Vancouver and Toronto this spring as well.
The much-anticipated smartwatch, which comes in 18-karat gold, will be sold in select specialty stores in addition to Apple’s own.
Exclusive prototypes, limited and special edition watches, and artwork relating to the brand’s designs are all part of the huge lot of Swatch stuff Sotheby’s is offering this April.
While many publications have focused on the smartwatch’s fashion and productivity abilities, Self is touting the timepiece for its health-monitoring functions.
The Swatch Group-owned brand’s new spot, which features the T-Touch Expert Solar, is its first television commercial to air in the United States.  
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