Why do so many jewelers keep lines that are not selling? Peter Smith thinks the answer lies in these two behavioral principles.
Midas Chain to Move, Triple Size of US Headquarters
The jewelry manufacturer plans to relocate from Bergenfield, N.J. to a much larger facility in Northvale early next year.
Bergenfield, N.J.--Jewelry manufacturer Midas Chain announced that it has purchased a building in Northvale, N.J. and will move its corporate headquarters there early next year.
While the exact address is not being disclosed at this time, Midas Chain said the new building is 30,000 square feet, triple the size of its current 10,000-square-foot facility in Bergenfield.
It is being renovated and will have a custom-designed interior with a layout geared toward efficiency, amenities for the company’s employees and the highest level of security, the company said. It also will have a showroom for all of its branded collections and other merchandise.
The new facility is “a step toward an even larger expansion coming in the future,” as the company is growing and likely will add more employees.
The company has been making fine gold jewelry for more than 30 years, with the manufacturing taking place at its factory in Turkey.
Its core business always has been gold and silver chains, though it also makes a few branded lines, including the Bon Friendship bracelets, East2West and Waterfall collections, and licensed collections for the NFL, MLB and college sports teams.
The U.S. office is a major distribution center for Midas, which ships to the jewelry industry worldwide.
To request the latest Midas Chain catalog, contact the sales department at 877-643-2765, email sales@midaschain.com or visit MidasChain.com.
The Latest
The “Argyle Phoenix” sold for more than $4 million at the auction house’s second jewels sale.
The annual list recognizes young professionals making an impact in jewelry retail.
Despite the rising prices, consumers continue to seek out the precious metal.
Owner David Mann is heading into retirement.
While overall sales were sluggish, the retailer said its non-bridal fine jewelry was a popular choice for Valentine’s Day.
The mining giant also wants to offload its platinum business as part of an overhaul designed to “unlock significant value.”
Tradeshow risks are real. Get tips to protect yourself before, during and after and gain safety and security awareness for your business.
Christie's is selling one of the diamonds, moving forward with its Geneva jewelry auction despite the cyberattack that took down its website.
Retailers can customize and print the appraisal brochures from their store.
The move follows a price-drop test run in Q4 and comes with the addition of a “quality assurance card” from GIA for some loose diamonds.
The site has been down since Thursday evening, just ahead of its spring auctions.
The late former U.S. Secretary’s collection went for quadruple the sale’s pre-sale estimate.
Three fifth graders’ winning designs were turned into custom jewelry pieces in time for Mother’s Day.
Kimberly Adams Russell is taking over the role from her father, David Adams, marking the third generation to hold the title.
As a token of womanhood, this necklace depicts when Venus was born from the sea.
Show your mother some love with a piece of fine jewelry.
The company’s Easton location will remain open.
Brian D. Fleming of Carla Corporation was elected to serve a one-year term in the role.
Sponsored by the Las Vegas Antique Jewelry and Watch Show
Tobak, author of “Ice Cold: A Hip-Hop Jewelry History,” shares how the exhibition came to be, and the pieces people may be surprised to see.
Stars adorned themselves in emeralds, platinum, and myriad bird motifs, writes Associate Editor Natalie Francisco.
M.S. Rau is set to open a seasonal gallery in the high-end resort town early next month.
The branded jewelry market is thriving, said Richemont Chairman Johann Rupert.
The six designers, all participants in the show’s Diversity Action Council mentorship program, will exhibit in Salon 634.
The highlight of his collection is the coveted Patek Philippe Grandmaster Chime, which could sell for up to $5 million.
The “Venetian Link” series modernizes the classic Veneziana box chain in its bracelets and necklaces.