Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
GIA Awards DCA with $25K Grant to Provide Scholarships
The funds will go to Diamond Council of America graduates for continued education at the institute.
New York—The Diamond Council of America has received a $25,000 grant from the Gemological Institute of America so the DCA can provide scholarships to its graduates to enroll in the institute’s online distance courses.
DCA said it has always encouraged its students to continue to enhance their career by enrolling in GIA courses after they graduate from its own courses.
With the grant, even more DCA students will be able to continue their education through advanced coursework offered only by GIA. v
The scholarships are open to DCA members and their employees who are at least 18 years old, currently employed at a DCA member store, a graduate of at least one DCA course and not already enrolled in another distance education course from GIA.
DCA will administer the scholarships, which may be applied to any of the following GIA eLearning courses (based on availability): Jewelry Essentials, Colored Stone Essentials, Diamond Essentials, Pearls, Colored Stones, Diamonds and Diamond Grading, and Gem Identification.
“We are incredibly appreciative of this grant and the opportunity to work more closely with GIA to have DCA students continue their education and improve their professional profile by taking GIA courses,” DCA President and CEO Terry Chandler said.
Applications will be accepted through Dec. 31 and given on a first-come, first-served basis.
They should be submitted to DCA’s New York office via email to cmiller@jewelers.org or a hard copy sent to Carey Miller at Jewelers of America, 120 Broadway, Suite 2820, New York, NY 10271.
For more information, visit DiamondCouncil.org.
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