Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
De Beers’ Conservation Effort Relocates More Elephants
The “Moving Giants” project will move 200 elephants from overcrowded South Africa to a spacious national park in Mozambique.
Johannesburg—De Beers is one step further to relocating 200 elephants from South Africa to a protected national park in Mozambique.
The diamond company announced last week that the second group of elephants has been moved from the Venetia Limpopo Nature Reserve in South Africa, where too many elephants are endangering the ecosystem, to Zinave National Park in Mozambique, where the elephant population is dwindling.
Venetia Limpopo Nature Reserve can accommodate about 60 elephants without harm to the ecosystem, but the population grew to 270 prior to the first relocation.
Zinave National Park can accommodate around 500 elephants, but the country’s 15-year civil war took a toll on its wildlife and environment.
De Beers began its “Moving Giants” conservation effort last summer, partnering with non-profit Peace Parks Foundation to translocate the elephants over a period of three years.
In July and August 2018, a total of 48 elephants traveled 932 miles to Mozambique in family groups, consisting of matriarchs, younger males and females, and calves.
The first herds of elephants have been integrating with other herds at Zinave National Park and have been “thriving” with more space and food available, the company said in a release.
In June and July 2019, a total of 53 elephants have been moved to the park, with the final herd arriving last week.
The remaining elephants in the South African reserve will be moved next year to Mozambique national parks with room for them.
Peace Parks co-manages Zinave National Park with the Mozambique government and watches over the elephants as they adjust to their new environment.
“The future of the African elephant is bleak in most parts of Africa, except for the southern Africa region, where the outlook on their population numbers are stable and even, in some cases, increasing,” Peace Parks Foundation CEO Werner Myburgh said in a statement.
“Zinave National Park in Mozambique is one of these places and brings hope as a new founder population is on the rise. A rare new beginning in today’s day and age, where there is space and safety for these gentle giants.”
Peace Parks works with the local communities, providing employment and tourist dollars through the park as well as investing in community agriculture, bee keeping and water system improvements.
In Mozambique, 20 percent of a national park’s revenue is granted to the local community.
De
Zinave has trained 25 new field rangers from location communities, purchased an aircraft for aerial surveillance, installed a digital radio network and set up an anti-poaching operations control room.
“To be part of a conservation effort that will rehabilitate a national park in Mozambique and at the same time ensure that other species at one of our nature reserves in South Africa can flourish makes me feel very proud,” De Beers CEO Bruce Cleaver said.
The Latest
Located in the town of Queensbury, it features a dedicated bridal section and a Gabriel & Co. store-in-store.
Ruser was known for his figural jewelry with freshwater pearls and for his celebrity clientele.
With Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.
The “Rebel Heart” campaign embodies rebellion, romance, and sensuality, the brand said.
Editor-in-Chief Michelle Graff shares the standout moments from the education sessions she attended in Austin last week.
The overhaul includes a new logo and enhanced digital marketplace.
For over 30 years, JA has advocated for the industry, fought against harmful legislation and backed measures that help jewelry businesses.
The money will go toward supporting ongoing research and aftercare programs for childhood cancer survivors.
A new addition to the “Heirloom” collection, this one-of-a-kind piece features 32 custom-cut gemstones.
Last month in Dallas, David Walton pushed another jeweler, David Ettinger, who later died.
The move will allow the manufacturing company to offer a more “diverse and comprehensive” range of products.
From now through mid-May, GIA will be offering the reports at a 50 percent discount.
De Beers’ rough diamond sales were down 18 percent year-over-year in its latest round of sales.
Sponsored by the Las Vegas Antique Jewelry & Watch Show
The Patek Philippe expert will serve as personal curator for the brand-focused company.
The 553-square-foot shop is aboard the Carnival Jubilee cruise ship.
NDC filed a complaint against Skydiamond for use of phrases like “diamonds made entirely from the sky.”
John Carter received the AGS’s highest honor Tuesday afternoon at Conclave in Austin, Texas.
LVMH said the company performed well despite an uncertain geopolitical and economic environment.
B&D Sales and Service held a ribbon-cutting event for its new location in Cranston, Rhode Island.
It’s ultra-feminine and filled with gold, pearls, and soft pastels.
Emily Highet Morgan and Emily Bennett have joined the agency’s team.
Its updated book for mountings is also now available.
She has been with the organization since 2010, most recently serving as its chief officer of PR and industry relations.
Joyce’s Jewelry sued the bank after cybercriminals drained its accounts of nearly $1.6 million through a series of wire transfers.
He is remembered by loved ones for his loyalty, integrity, and kindness.