Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
Kassoy Launches Latest Resource Newsletter
The jewelry supplier has released the most recent version of its Jeweler’s Resource newsletter to highlight its new products for the trade.
Plainview, N.Y.--Kassoy has launched the most recent version of its Jeweler’s Resource newsletter to highlight its new products for the trade.
The Jeweler’s Resource is released a few times a year, and acts as a supplement to the Kassoy catalog. It is used mainly to introduce new products that have launched since the last catalog release, as well as reduced pricing on select favorites.
The 16-page, tabloid-sized color newsletter includes hundreds of items spanning several product categories, including jewelry barcode labels and tags. The issue also includes gemological tools, testing and measuring equipment, bench tools, watch tools, custom showcases, packaging and display essentials and products for resale, among other items.
Kassoy also is adding a few new products to the newsletter this year. One of them is the FourPro Photo Studio, which allows users to take professional photos and videos of jewelry and is available in three configurations.
Other launches include the Gemolog colored stone tester from TriElectronics, a line of watch tools from Bergeon and Elma steam cleaners.
A PDF version of the Jeweler’s Resource is available online. For more information or to request a print version, contact Kassoy at 800.452.7769 or sales@kassoy.com.
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