A new addition to the “Heirloom” collection, this one-of-a-kind piece features 32 custom-cut gemstones.
Jayden Star’s Patrick Retzer Joins Brevani
Brevani is the branded division of jewelry manufacturer Color Merchants.
New York--Jewelry manufacturer Color Merchants Inc. has added a vice president of sales to help it develop Brevani into a “must-have” brand.
The company announced this week that it is bringing Patrick Retzer on board as vice president of sales with Color Merchants/Brevani.
He will handle key accounts, manage the sales force and identify new opportunities for expansion for Brevani.
Prior to joining the company, Retzer was the vice president of sales for the fashion division of Jayden Star LLC and, before that, was national sales manager/trade show manager for C.G. Creations.
He’s also worked as an assistant store manager for Fred Meyer Jewelers and in sales for Sterling Jewelers.
“The Color Merchants family is excited to bring Patrick on to drive sales and help guide the growing brand in the right direction,” Color Merchants CEO Keven Peck said.
Color Merchants, which has been in the jewelry manufacturing business for 30 years, launched Brevani last year with the goal of giving the company a brand with a trendy, more upscale vibe.
The brother-sister team of Jordan and Allison Peck head Brevani. Jordan Peck told National Jeweler at the time of the launch that their goal is to develop the brand to the point that consumers come in asking for it by name.
In other industry news, Pure Grown Diamonds, the man-made diamond brand formerly known as Gemesis, just announced that it has added two industry veterans to its management team.
Kelly Good is the company’s new director of marketing while Debbie Hiss is the director of training.
Most recently, Good was the director of brand management at Frederick Goldman-owned Scott Kay, where she drove a relaunch of the brand and implemented a marketing strategy that included a new advertising campaign (print, digital and social), new point-of-sale materials, public relations, events, training programs and promotions. Prior to Scott Kay, Good was the global brand manager at high-end eyewear company Safilo USA and, before that, was vice president of marketing at Movado.
Hiss has more than 35 years of experience in jewelry industry training. She just finished a run as a business consultant to a number of companies and organizations, including the American Gem Society and colored gemstone mining company Gemfields. Prior to that, she held top training positions
The Latest
Last month in Dallas, David Walton pushed another jeweler, David Ettinger, who later died.
The move will allow the manufacturing company to offer a more “diverse and comprehensive” range of products.
With Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.
From now through mid-May, GIA will be offering the reports at a 50 percent discount.
De Beers’ rough diamond sales were down 18 percent year-over-year in its latest round of sales.
Sponsored by the Las Vegas Antique Jewelry & Watch Show
For over 30 years, JA has advocated for the industry, fought against harmful legislation and backed measures that help jewelry businesses.
The Patek Philippe expert will serve as personal curator for the brand-focused company.
The 553-square-foot shop is aboard the Carnival Jubilee cruise ship.
NDC filed a complaint against Skydiamond for use of phrases like “diamonds made entirely from the sky.”
John Carter received the AGS’s highest honor Tuesday afternoon at Conclave in Austin, Texas.
LVMH said the company performed well despite an uncertain geopolitical and economic environment.
B&D Sales and Service held a ribbon-cutting event for its new location in Cranston, Rhode Island.
It’s ultra-feminine and filled with gold, pearls, and soft pastels.
Emily Highet Morgan and Emily Bennett have joined the agency’s team.
Its updated book for mountings is also now available.
She has been with the organization since 2010, most recently serving as its chief officer of PR and industry relations.
Joyce’s Jewelry sued the bank after cybercriminals drained its accounts of nearly $1.6 million through a series of wire transfers.
Hosted by Freeman’s | Hindman, the sale will take place May 7-8.
The auction house said all 24 timepieces offered in its underground sale of rare and avant-garde watches quickly found buyers.
From lab-grown diamonds and AI to the inevitable Taylor Swift mention, here are some of Conclave’s most intriguing educational offerings.
From cybersecurity liability to trade show coverage, insurance experts share tips on how to build the right policy.
The charm is a modern rendition of the evil eye amulet that has been worn for thousands of years.
Ahead of its trade show next month, TJS awarded free registration and accommodations to one jewelry professional and three students.
By the end of this year, SRK’s diamond manufacturing complexes will achieve net zero emissions, one of an impressive array of achievements.
Members can still sell lab-grown stones, it said, but only natural gems are allowed on the show floor.