Kimberly Adams Russell is taking over the role from her father, David Adams, marking the third generation to hold the title.
Jewelers Mutual rebrands Perfect Circle
Jewelers Mutual Insurance Co. is doing away with the Perfect Circle brand name, offering all insurance under the Jewelers Mutual name going forward.
Neenah, Wisc.--Jewelers Mutual Insurance Co. is doing away with the name Perfect Circle for its line of personal jewelry insurance. Going forward, all the company’s lines, whether for jewelry businesses or consumers, will just be called Jewelers Mutual.
In addition, the company has a new logo, one that “embraces our 102-year history of insuring jewelry,” Jewelers Mutual said.
The change will not impact anything about the coverage the company provides to retailers and consumers.
The only difference will be that instead of the Perfect Circle brand name and logo, the collateral distributed to consumers will have the Jewelers Mutual name and updated logo. It will be on all personal jewelry policyholder mailings, emails and policy documents, and on the company’s social media accounts.
New materials are available to retailers now for free.
As far as in-store materials go, Jewelers Mutual has updated its “Insurance for Your Jewelry” customer kit, A Jeweler’s Guide to Personal Jewelry Insurance, the Pearls of Wisdom jewelry care tips brochure, the evaluation checklist and the Jeweler Program brochure.
The company also has its logo, links and web content ready for those retailers who need to update their websites.
To request new materials, logo or links content, visit JewelersMutual.com/Supplies, email a Jewelers Mutual sales manager at marketing-pj@jminsure.com or call 800-558-6411, ext. 2118.
The Latest
As a token of womanhood, this necklace depicts when Venus was born from the sea.
The deal gives the retailer control over the distribution of Roberto Coin jewelry in the U.S., Canada, Caribbean, and Central America.
Tradeshow risks are real. Get tips to protect yourself before, during and after and gain safety and security awareness for your business.
Show your mother some love with a piece of fine jewelry.
The company’s Easton location will remain open.
Brian D. Fleming of Carla Corporation was elected to serve a one-year term in the role.
Meet Ben Claus—grand prize winner of For the Love of Jewelers 2023 Fall Design Challenge.
Sponsored by the Las Vegas Antique Jewelry and Watch Show
Tobak, author of “Ice Cold: A Hip-Hop Jewelry History,” shares how the exhibition came to be, and the pieces people may be surprised to see.
Stars adorned themselves in emeralds, platinum, and myriad bird motifs, writes Associate Editor Natalie Francisco.
M.S. Rau is set to open a seasonal gallery in the high-end resort town early next month.
The branded jewelry market is thriving, said Richemont Chairman Johann Rupert.
The six designers, all participants in the show’s Diversity Action Council mentorship program, will exhibit in Salon 634.
The highlight of his collection is the coveted Patek Philippe Grandmaster Chime, which could sell for up to $5 million.
The “Venetian Link” series modernizes the classic Veneziana box chain in its bracelets and necklaces.
The Seymour & Evelyn Holtzman Bench Scholarship will provide tuition assistance to two low-income students.
The Swiss watchmaker said the company’s plans to use a new version of the Hallmark crown on jewelry would confuse consumers.
The executive talked about the importance of self-purchasers and how fuel cell electric vehicles are going to fuel demand for platinum.
The Indian jeweler’s new store in Naperville, Illinois marks its 350th location, part of its ongoing global expansion plans.
It will award a graduating high school student with about $10,000 toward a GIA diploma and an internship with the Seattle-based jeweler.
Wheat Ridge, Colorado police took a 50-year-old man into custody Wednesday following a two-month search.
PGI partnered with four new and seven returning designers for its annual platinum capsule collection.
Nicolosi, president and CEO of The Kingswood Company, previously sat on WJA’s board from 2011 to 2018.
Karina Brez’s race-ready piece is a sophisticated nod to the horse-rider relationship.
The men are allegedly responsible for stealing millions in jewelry and other valuables in 43 burglaries in 25 towns across Massachusetts.
“Horizon” invites individuals to explore the limitless possibilities that lie ahead, said the brand.