Couture Announces Education Sessions
The programming topics include gemology, sustainability, artificial intelligence, and more.

The trade show is held at The Wynn Las Vegas from May 29-June 2.
“We’re delighted to re-introduce our learning and thought leadership programming, Couture Talks, to our 2024 event,” said Emerald Executive Vice President and Couture Director Gannon Brousseau.
“In creating our session lineup, we focused on developing subject matter that is relevant and compelling, as well as securing speakers who are leaders within their fields. We’re excited to have arrived at that perfect combination of great content and exceptional partners.”
The programming will begin Thursday, May 30, with the Gemological Institute of America hosting several 20-minute pop-up sessions in the Cafe Noir lounge on the show floor.
According to the Couture website, Carson Lee, a senior instructor of gemology at GIA, will lead the sessions.
The sessions will feature samples from GIA’s museum collection along with insights and demonstrations.
The aim is to “translate gemological knowledge into engaging customer experiences.”
It will kick off with “Exceptional Color: Rough & Cut,” slated for 10 a.m. and again at 3 p.m.
Attendees will hear about the trends and rarity of colored gemstones such as Paraíba tourmaline, padparadscha sapphire, and spinel, while also learning how to educate customers on these gemstones.
At “Pearls: Trends Beyond Tradition,” scheduled for 11 a.m. and 4 p.m., Lee will review the colors and shapes of cultured pearls.
Attendees will also learn how to leverage the varying types to appeal to modern consumers and how to showcase pearls in-store to attract new generations.
“Phenomenal Gemstones: Science & Storytelling” will take place at 12 p.m. and 5 p.m.
In this talk, Lee will cover gemstone color change and optical effects, as well as how to identify these stones and showcase them to customers.
On Friday, May 31, the talks will kick off at 8:15 a.m. with a panel discussion, “Sustainability, Responsibility, Sourcing & Technology,” held in the Bandol Ballroom.
The speakers will share their insights on sustainability, sourcing, and technology and innovation, as well as collaborated efforts that are furthering the progress in these areas.
The panelists are Platinum Guild International USA President Jenny Luker; Tracr CEO Wes Tucker; Anglo American’s Executive Head of Market Development for platinum group metals Benny Oeyen; owner and COO of Kwiat and Fred Leighton Russell Kwiat; and Stuller Chief Operating Officer Belit Myers.
Josh Helmich, CEO of Helmich Luxury Group, will moderate.
Tracr, De Beers’ blockchain-based platform for tracing diamonds’ journey from the mine to the retailer, is sponsoring the session.
At 1:15 p.m. on May 31, “Amplifying Success Across the Fashion Industry with Beautiful AI” will be held in the Bandol Ballroom.
It’s sponsored by Perfect Corp., an artificial intelligence (AI) and augmented reality (AR) beauty and fashion technology company.
Speaker Wayne Liu, chief growth officer at Perfect Corp., will provide a look into how AI, AR, and virtual try-on are “revolutionizing the apparel and accessories industry.”
Liu will discuss how AI and AR-driven solutions are empowering fashion brands to stay ahead and “deliver unparalleled virtual try-on experiences that are proven to boost sales, foster loyal brand connections, and create unparalleled personalized shopping experiences.”
Shopify is offering one-on-one consultations throughout the show with its executives and solution engineers.
The focus of the meetings is “How to Elevate your Customer Journey by Crafting a Holistic Brand Experience.”
In the consultation, Shopify representatives will review the solutions it offers for e-commerce and inventory management as well as its services designed to save businesses time and energy while creating “an exceptional, holistic experience” for clients.
The meetings will take place in Villa 110. Appointments can be booked in the Couture Connect App, available on the Apple App Store and Google Play store.
The full education schedule can be viewed on the Couture website.
The Latest

For her annual Halloween story, Senior Editor Lenore Fedow highlights bewitching jewels fit for a witch that go from day to unholy night.

Jaythan Gilder was found guilty of robbery and grand theft after stealing and then ingesting nearly $800,000 worth of Tiffany & Co. jewelry.

Consumer confidence remains on the long-term downward trend that’s persisted over the past few years, said a Conference Board economist.

A Diamond Is Forever's holiday campaign reimagines natural diamond icons for a new generation celebrating individuality.

The holiday campaign includes key jewelry trends, a curated holiday gift guide, and resources to help jewelers prepare for holiday shoppers.


The “Icons” holiday campaign spotlights four classic diamond jewelry styles reimagined in “Desert Diamond” tones.

Solomon Brothers, which has three stores in the Metro Atlanta area, said it may continue to acquire other independent jewelers.

Built on Relationships. Refined by Craft.

The fine jewelry brand raised $2.3 million at its annual gala that supports the nonprofit’s fight against blood cancer and blood disorders.

In her “Vantage” collection, Lau explores heritage, identity, and inner strength through designs featuring blue-green Guatemalan jade.

The jeweler gave the public backstage tours of its flagship store and its design and innovation workshop as part of LVMH’s open house.

The closure is part of a global restructuring that also includes PGI winding down its operations in Japan, South Korea, and Hong Kong.

The ring, our Piece of the Week, was designed by eight-year breast cancer survivor Rachel Chalchinsky of Color Source Gems.

The website offers enhanced member benefit access, industry directories, educational resources, a job board, and access to the MJSA Journal.

Boucheron and Pomellato had a strong third quarter, with Kering looking at jewelry as an increasingly important part of its portfolio.

Tara Sinchuri was the owner of Everest Jewels in Fairfield, Ohio, and a father of three. He was found dead in his store on Tuesday.

Bespoke experiences from Buccellati and Verdura are on the retailer’s 2026 “Fantasy Gifts” list.

The number of participants at the fall show was up 12 percent.

The Academy and Grammy award-winning siblings have collaborated with John Hardy on a new jewelry line inspired by their personal style.

Diana Singer shared the stories of two “cursed” diamonds on this month’s podcast, which was inexplicably riddled with technical issues.

The family-owned jeweler has three locations across Missouri and Iowa.

The De Beers-owned diamond mine in South Africa is being put on ice as part of a round of previously announced cost-cutting measures.

The collection centers designs with clean geometric lines, chunky sculptural pieces, and recognizable details from the luxury fashion brand.

The miner said it saw particularly strong prices for larger, fine-quality rubies at the sale.

The guard opened fire on a man who was smashing a jewelry display case at La Gran Plaza in Fort Worth last week, police said.

The Texas jeweler added 2,000 square feet to its reimagined showroom, complete with a new design studio and an event space.

Jacob & Co.'s diamond masterpiece is the most expensive Fantasy Bra ever worn on the Victoria’s Secret Fashion Show runway.
























