Policies & IssuesSep 25, 2025
JA CEO Provides Tariff Update Following Annual Fly-InA trade deal with Switzerland seems probable, but reaching an agreement with India remains a challenge, David Bonaparte said.
TrendsDec 16, 2016
Jewelry Brand to Know: Lindsey Scoggins
The Zales alum has embarked on a namesake brand of romantic fine jewelry inspired by her clients’ love stories.
This is the Still collection, one of three ranges Lindsey Scoggins has debuted under her new fine jewelry brand.
New York--When Lindsey Scoggins launched her eponymous fine jewelry collection last April, she brought a serious amount of jewelry industry know-how to the table.
Scoggins spent nine years at Zale Corp. in Dallas, working her way up from the sales floor to eventually become the company’s first director of sourcing, where she was in charge of diamond fashion jewelry.
“I was heavily involved in the aesthetic direction of product,” Scoggins said.
She went on to serve as the director of merchandising before leaving Zales and Dallas for New York where she transitioned to the supplier side, working for a major manufacturing company.
Her role there entailed “developing brands for other designers, managing licensing and product development and merchandising,” she said.
In the meantime, Scoggins helped create jewelry for private clients, starting with her friends, then branching out to friends-of-friends, distilling her expansive industry experience into a more personally focused design business.
“My clients are really the inspiration behind all of the collections.”“My family really encouraged me to take it seriously because I was essentially doing the same thing (designing) for other brands, just behind the scenes,” she said. “That was the catalyst for starting my line.”
In April, Scoggins launched her independent business, debuting her designs via an e-commerce site.
Within her brand, there are three separate collections, each composed solely of rings in 18-karat gold and platinum with VS diamonds and the occasional colored gemstone.
The collections possess a modern yet unmistakably bridal quality. Each utilizes a particular design signature, altered slightly within each collection to present a range of options.
Rings from the Time collection
The Chance collection
Select styles from the Still collection
Rings from the Chance collection
Scoggins’ designs are wearable and simple, much like the kind of rings Zales is known for, though her take has an edge.
The most modern and elegant of the bunch is the “Still” collection, in which the designer livens up a classic eternity band by rendering it in a hexagonal shape. The concept is simple, but upends the average eternity style while still holding an appeal for a wide range of women.
At her core, Scoggins is very much a designer of romance. She named her “Chance” collection after working with a particular set of private clients on an engagement ring.
“They told me the story about how they met,” she explained. “After meeting, they realized that there had been all of these people that had tried to set them up but it
had never worked out. Eventually, they ended up meeting by chance. My clients are really the inspiration behind all of the collections.”
Scoggins’ line retails for about $1,300 to $14,000 with the average piece priced at around $5,000.
This January, she will begin her wholesale business, reaching out to retailers. She hopes to achieve the right balance between retail accounts and her e-commerce site.
“I prefer to build relationships face to face rather than digitally,” she said.
For more information, visit LindseyScoggins.com.
Scoggins’ line retails for about $1,300 to $14,000 with the average piece priced at around $5,000.
This January, she will begin her wholesale business, reaching out to retailers. She hopes to achieve the right balance between retail accounts and her e-commerce site.
“I prefer to build relationships face to face rather than digitally,” she said.
For more information, visit LindseyScoggins.com.
More on Trends
The Latest
SourcingSep 25, 2025
2 African Countries Aim to Take Stake in De Beers Botswana’s president said his country wants a controlling share, while Angola envisions multiple countries holding minority stakes.
Lab-GrownSep 25, 2025
Kira Jewels Expands Lab-Grown Diamond ProductionThe manufacturer is adding 1,400 chemical vapor deposition (CVD) reactors to its growing facility in India.
Brought to you by
reDollar.com Is Rolling Out the Next Level Jewelry, Diamond & Watch Consignment ProgramWith their unmatched services and low fees, reDollar.com is challenging some big names in the online consignment world.
IndependentsSep 25, 2025
Alex Moss’ New Flagship Brings Bold Jewels to SoHoThe jeweler to the stars has worked with Drake, A$AP Rocky, Tyler the Creator, and other celebrities.
Weekly QuizSep 25, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
WatchesSep 25, 2025
Wilson & Son Jewelers Donates to the Horological Society of New YorkThe Scarsdale, New York-based jeweler donated a professional-grade watch cleaning machine.
Policies & IssuesSep 24, 2025
Tariffs Throw Diamond Trade Into DisarrayThe 50 percent tariffs on diamonds shipped from India to the U.S. have pushed midstream manufacturers to the edge.
Brought to you by
Rallying Call for the Jewelry Industry on Tariffs and Other Key IssuesJewelers of America is leading the charge to protect the industry amidst rising economic threats.
SourcingSep 24, 2025
De Beers Adopts New Strategies to Drive Natural Diamond Demand in IndiaDe Beers’ refreshed, multipronged approach, which includes generic promotions and retail partnerships, is delivering positive dividends.
Policies & IssuesSep 24, 2025
For Jewelry Manufacturers, Higher Tariffs Create Long-Term WorriesThey are trying to balance the need to sustain well-established relationships with the pressure higher tariffs have put on margins.
SourcingSep 24, 2025
A Helping Hand: An Effort to Boost Inclusivity in the IndustryJewelry manufacturer Jewelex has partnered with JOSH, an industry training center, on a program for people with disabilities.
CollectionsSep 24, 2025
Greenwich St. Jewelers Goes Back in Time With First Estate CollectionThe collection includes pieces dating back to the Victorian and Art Deco periods as well as mid-century and late 20th-century designs.
Policies & IssuesSep 24, 2025
Diamonds Do Good Names Marcus ter Haar as President-ElectHe previously served as co-chair of the nonprofit’s beneficiary committee.
CollectionsSep 24, 2025
Brilliant Earth’s New Jane Goodall Collection Calls for PeaceIts second collaboration with the conservationist features jewelry with dove and olive branch motifs.
SourcingSep 24, 2025
SRK Launches Kriam PharmaThe diamond manufacturer’s new company will provide accessible and affordable high-quality medicines across India.
ColumnistsSep 23, 2025
Quiet Luxury: What Fall’s Top Trend Means for JewelersEmmanuel Raheb shares tips on how a jeweler’s showcases, marketing, and social media presence can whisper, instead of shout.
MajorsSep 23, 2025
Ames Watson Completes $140M Acquisition of Claire’sThe private equity firm has a plan to revive the mall staple.
SourcingSep 23, 2025
Super Smalls’ New Book Introduces Kids to Gems, Fine JewelryThe “Super Book of Gems” dives into the Mohs Hardness Scale, the Four C’s, and designs from jewelers like Cartier and Bulgari.
MajorsSep 23, 2025
Mattioli Names Kering Exec as New CEOClaudio Pasta will take the lead at the Italian fine jewelry brand, succeeding company founder Licia Mattioli.
CollectionsSep 23, 2025
Monique Lhuillier Adds Fashion Jewelry to Kay Jewelers LineThe new lab-grown diamond jewelry offering is the latest expansion of the designer’s “Bliss” collection.
SourcingSep 22, 2025
Rio Tinto Announces Final ‘Beyond Rare’ TenderThe miner is honoring the end of an era with an offering of 52 lots from the now-closed Argyle and the soon-to-close Diavik mines.
MajorsSep 22, 2025
Jewelry Manufacturer Vibhor Acquires AlorThe California-based fine jewelry brand will retain its identity post-acquisition, with new collections launching next year.
CollectionsSep 22, 2025
Gurhan's Collection is an 'Untamed' ZooThe “Untamed” collection centers on carved gemstone jewelry depicting a range of animals embodying one of the four elemental forces.
Policies & IssuesSep 22, 2025
Ethical Metalsmiths Has a New Name Founded in 2004, the organization is now called the Community for Ethical Jewelry.
EditorsSep 19, 2025
These Female Athletes Had the Best Jewelry of the SummerFrom Coco Gauff’s hoops to Madison Keys’ diamond medallion, these are Senior Editor Lenore Fedow’s standout jewelry looks of the season.
CollectionsSep 19, 2025
Piece of the Week: Vanessa Fernández Studio’s ‘Curva’ Wrap HoopsThe trendy earrings feature asymmetrical drops, one with a grossular garnet and the other with a diamond.
Recorded WebinarsSep 19, 2025
Watch: A Step-by-Step Guide to Using TikTok and Instagram ReelsFour social media marketing experts discuss their go-to methods and favorite tools for making high-quality short-form video content.
