CollectionsOct 22, 2021
The Artistry 2022 Catalog Is OutIt’s full of bestsellers to stock up on.
Search
Find your results below. Don’t see the gem you were hoping to find? Try searching again using different keywords.
122 results for “Marketing”
SurveysOct 21, 2021
10 Retailers on Why They Expect the Diamond Boom to Continue However, their optimistic outlook comes with a hint of caution due to a number of factors out of their collective control.
ColumnistsOct 20, 2021
Creative Connecting: To Text, Or Not To Text In their latest column, Duvall O’Steen and Jen Cullen Williams make the case for SMS marketing.
CollectionsOct 14, 2021
David Yurman’s Fall Campaign Celebrates the Classics “The Power of Cable” highlights the brand’s New York City DNA.
EditorsOct 13, 2021
What’s Next for PandoraFrom its sustainability efforts to its direct-to-consumer focus, here’s what the Danish jewelry brand has in the works.
WatchesOct 06, 2021
Jean-Claude Biver Talks Soul, Technology, and Defining a Watch Brand The watchmaking legend was the most recent guest on “The Accutron Show” podcast.
ColumnistsOct 05, 2021
The Smart Lab: 7 Ways Social Media Impacts Your Jewelry BusinessColumnist Emmanuel Raheb outlines the benefits of what he says is one of the most important channels in digital marketing.
Lab-GrownSep 27, 2021
RJC Is Developing a Standard for Lab-Grown Diamonds, GemsIt will be for all companies that deal in lab-grown materials.
Events & AwardsSep 24, 2021
These 3 Companies Will Receive Business Grants from PGI USAPGI created the program to accelerate the growth of the platinum jewelry market in the U.S.
MajorsSep 13, 2021
Ana de Armas Is Back for the NDC’s Newest Campaign The Golden-Globe nominated actress is seen wearing diamond jewelry designer Malyia McNaughton created for the ads.
MajorsSep 09, 2021
Ross-Simons Taps Former Signet Exec as CMOCathy Fischer, the former senior vice president of marketing for Signet Jewelers, has joined Ross-Simons as chief marketing officer.
ColumnistsSep 08, 2021
The Smart Lab: 5 Reasons Why You Need a Digital Marketing StrategyHere’s how the new mediums can help grow a jewelry business, according to Smart Age Solutions CEO Emmanuel Raheb.
MajorsSep 01, 2021
Jewelers Mutual Hires SVP of MarketingKrystle Craycraft will lead the insurance company’s branding and marketing efforts.
MajorsAug 27, 2021
Bottom Line Marketing Hires Account, Project ManagerJewelry professional Lake Giles is the newest addition to the family-owned agency.
SourcingAug 26, 2021
De Beers Is Bringing Back Its ‘A Diamond Is Forever’ AdsIt also has a new sourcing program called Code of Origin and a partnership with National Geographic to help protect the Okavango Delta.
MajorsAug 24, 2021
NDC Campaign Shows Diamonds’ Positive Impact“Thank You, By the Way” highlights how mined diamonds help their local communities.
MajorsAug 23, 2021
Beyoncé and Jay-Z Are All ‘About Love’ in New Tiffany Campaign The power couple stars in the new campaign, which features a trio of firsts.
MajorsAug 16, 2021
Post-Bankruptcy, Neiman Marcus Looks to Reintroduce ItselfThe department store chain introduced a new fall campaign and will bring back “The Book.”
MajorsAug 11, 2021
Stuller’s New Catalog Is Out in Time for Holiday Orders“Findings & Metals 2021-2022” comprises findings, mountings, fabricated metals, and loose stones.
MajorsAug 04, 2021
Piercing Pagoda Has a New NamePlus, Signet took the final step in the process of fully outsourcing its credit offerings.
SourcingJul 30, 2021
The Fura Marketing Council Will Debut in Las Vegas The team behind the program, designed to help increase the share of the colored stone market, will be at AGTA GemFair and JCK Las Vegas.
ColumnistsJul 20, 2021
Creative Connecting: Easing Back Into In-Person Events Duvall O’Steen and Jen Cullen Williams give tips on reconnecting IRL and surviving long days as the jewelry world prepares for Las Vegas.
Events & AwardsJul 20, 2021
Jewelers Mutual Wants to Help One Couple ‘Stage the Engage’ The contest will give someone the chance to propose during a private Ben Rector performance in New York.
Policies & IssuesJul 06, 2021
5 Things to Know About Signet’s Sustainability GoalsFrom inclusivity in the workplace to climate change, these are the issues the jewelry giant is prioritizing.
