The brand’s seventh location combines Foundrae’s symbolic vocabulary with motifs from Florida’s natural surroundings.
Why the GIA Grades Lab-Grown Diamonds Like It Does
The GIA’s Tom Moses explains the reasoning behind the more general color and clarity grades the lab assigns to synthetic stones.

In both articles, I noticed the GIA using the following terminology to refer to the stones’ color and clarity: “J-equivalent color” and “VS2-equivalent clarity” for the white diamond, and color equivalent to “fancy deep blue” for the colored stone.
This terminology, for me at least, raised questions about the GIA’s approach to grading synthetic diamonds.
On Wednesday, the very knowledgeable Tom Moses, the GIA’s executive vice president and chief laboratory and research officer, took some time to explain it to me.
Moses said the GIA has been issuing Synthetic Diamond Grading Reports for about 10 years.
On these reports, the GIA does not give specific color or clarity grades.
Instead, Moses said, it grades lab-grown diamonds in broader terms, calling, for example, stones in the D-E-F range “colorless” and those in the G-H-I range “near colorless.”
For clarity, the lab uses only VVS, VS, SI or I for synthetic diamonds.
Why?
Because, “by their very nature, when they grow these diamonds, they are traditionally nitrogen poor,” Moses said, which is, incidentally, also what makes them Type IIa. In addition, many, though not all, CVD-grown diamonds come out a sort of brown color and then are de-colorized through a treatment process to make them colorless or near colorless.
All this is to say that these stones are not going to have the same range of color (D to Z) as mined diamonds, which is why the GIA chooses to use broader categories in grading them. They are grown to be as clear as possible, too, which is why the GIA also uses broader terms for clarity.
The GIA’s grading system, which was created long before the proliferation of lab-grown stones that we see today, was “developed for normal mine run, which doesn’t change. That’s nature,” Moses noted.
However, when the GIA publishes research articles online--like this one on the 5.19-carat diamond that appeared earlier this month--it uses terms such as “J-equivalent color” and “VS-equivalent clarity” to give readers a clearer picture of the stone.
Moses said despite what some people seem to think, the GIA is not doing this to “punish diamond growers.” Rather, the lab just sees it as the most logical way to describe lab-grown diamonds.
He added that from a consumer perspective, he doesn’t think there is that much demand for specific color grades for lab-grown diamonds. Rather, they’re just happy to have a ring or a pair of earrings that are real diamonds but for a lower price.
“They’re going to say, ‘It looks nice. They sparkle. They’re the price I want to spend. I’ll take them.’”
(I think this same argument could be made for mined diamonds as well, but that’s another topic for another time.)
Moses said while lab-grown diamond companies do ask the GIA to do it differently, he doesn’t see the GIA altering its system in the near future, especially with the improving diamond-growing technology producing more stones of high color and clarity.
“Our mission is to serve the consumer and provide clear and accurate information,” he said. “Although we listen to the industry, ultimately, we are here to serve the public.”
“Right now, I just don’t see a reason why we would make that change.”
The Latest

The retailer also shared an update on the impact of tariffs on watch customers.

Pink and purple stones were popular in the AGTA’s design competition this year, as were cameos and ocean themes.

From educational programs, advocacy, and recent MJSA affiliation, Jewelers of America drives progress that elevates businesses of all sizes.

All proceeds from the G. St x Jewel Boxing raffle will go to City Harvest, which works to end hunger in New York City.


Courtney Cornell is part of the third generation to lead the Rochester, New York-based jeweler.

De Beers also announced more changes in its upper ranks ahead of parent company Anglo American’s pending sale of the company.

Former Signet CEO Mark Light will remain president of Shinola until a replacement for Ulrich Wohn is found.

Kindred Lubeck of Artifex has three rings she designed with Anup Jogani in Sotheby’s upcoming Gem Drop sale.

The company focused on marketing in the third quarter and introduced two new charm collections, “Pandora Talisman” and “Pandora Minis.”

The jewelry retailer raised its full-year guidance, with CFO Jeff Kuo describing the company as “very well positioned” for the holidays.

Ahead of the hearing, two industry organizations co-signed an amicus brief urging the court to declare Trump’s tariffs unlawful.

Stuller COO Belit Myers will take on the additional role of president, with all changes effective at the start of 2026.

Smith cautions retailers against expending too much energy on things they can’t control, like the rising price of gold.

Citrine and topaz are birthstones fit for fall as the leaves change color and the holiday season approaches.

The family-owned jeweler will open its fourth store in Florida in late 2027.

The NYPD is looking for three men who stole a safe and jewelry valued at $3.2 million from the home of a jeweler in Jamaica Hills, Queens.

The trade organization also announced its executive committee and five new directors.

The “Have a Heart x Diamonds Do Good” collection is championed by model and humanitarian Flaviana Matata and will benefit her foundation.

The ring, set with a nearly 17-carat Kashmir cabochon sapphire, sold for $1 million.

This “Mother Father” spinner necklace from Heavenly Vices Fine Jewelry draws inspiration from Victorian Era jewelry.

The suspects were rounded up in Paris and its suburbs on Wednesday night, but none of the stolen jewels were recovered with them.

Experts share top tips on how to encourage positive reviews and handle negative feedback.

Sponsored by the Gemological Institute of America

The suspect faces charges in the August robbery of Menashe & Sons Jewelers and is accused of committing smash and grabs at two pawn shops.

The “Lumière Fine” collection was born from designer Alison Chemla’s interest in the transformative power of light.





















