The New Hampshire-based store has expanded to Boston, propelled by the success of Alex Bellman’s TikTok page, “The Truthful Jeweler.”
‘Aurora Green’ Diamond Sells for $16.8M at Christie’s
The 5.03-carat fancy vivid green diamond, purchased by Chow Tai Fook, now is the most expensive green diamond ever sold at auction.

Hong Kong--A 5.03-carat fancy vivid green diamond is the latest big hulking hunk of carbon to set an auction record.
The “Aurora Green” garnered $16.8 million, or $3.3 million per carat, when it hit the auction block at Christie’s Hong Kong Tuesday, becoming the most expensive green diamond ever sold at auction. Hong Kong-based manufacturer and retailer Chow Tai Fook Jewellery purchased the stone.
The previous auction record for a green diamond was held by the “Ocean Dream,” a 5.5-carat fancy vivid blue-green diamond that sold for $8.6 million at Christie’s Geneva in May 2014.
The Aurora Green led Christie’s Magnificent Jewels sale, which totaled $60.7 million. When taking into account the jewels that were offered in the anniversary to celebrate the auction house’s 30th anniversary in Asia, jewelry sales Tuesday were $85 million.
Other jewels that topped the auction include a Burmese ruby and diamond bracelet by Faidee that sold under its pre-sale estimate when it garnered $3.5 million from a private buyer and a fancy vivid bluish-green, VS1 diamond weighing 2.08 carats that sold for $2.2 million.
Rounding out the top five lots were a cylindrical jadeite bangle for $2 million and a jadeite and diamond bracelet purchased by London’s Moussaieff Jewellers for $1.9 million.
The full list of results can be found on Christies.com.
The Latest

The latest incident happened Monday at a store in Oakland, California, continuing a pattern JSA first warned about last month.

The new aqua green New York Harbor Limited Edition II is the watchmaker’s second collaboration with the Billion Oyster Project.

Jewelers of America is leading the charge to protect the industry amidst rising economic threats.

Participants who attend any three Rings of Strength events will be awarded a special medal.


The investment company, founded by Dev Shetty, has acquired the struggling miner and its assets, including the Lulo mine in Angola.

Smith shares wisdom he gleaned from a podcast he was listening to one morning while being walked by his dog, a Malshi named Sophie.

As a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.

The counterfeit Van Cleef & Arpels jewels would have been worth more than $30 million if genuine.

The MJSA Mentor & Apprenticeship Program received the Registered Apprenticeship Program designation by the U.S. Department of Labor.

Casio executive and watch enthusiast Masaki Obu is the new general manager of its U.S. timepiece division.

Barabash, Verragio’s client relations representative, was a vital member of the team and is remembered as being warm and full of life.

Originally introduced in 1992, the “Dot” collection is back with a capsule featuring five archival designs and three new creations.

Allison-Kaufman has received the honor for the fourth year in a row.

The company had a solid second quarter, with sales of non-charm jewelry outpacing sales of pieces in its core collections.

Taylor Swift dons the vibrant pair in new promotional imagery for her upcoming album, “The Life of a Showgirl,” set to release in October.

Its investment in micromechanics expert Inhotec will preserve skills essential to the watchmaking industry as a whole, said the company.

Nicolette Bianchi joins the wholesale provider with more than 15 years of cross-industry experience in marketing and product development.

Her new “Ocean” collection was inspired by Myanmar’s traditional articulated fish jewelry, with depictions of flounder, catfish, and more.

Longtime Casio executive Yusuke Suzuki is the new president and CEO of Casio’s U.S. subsidiary.

The full-day sourcing and networking event, slated for Aug. 18, will be followed by the fifth annual Mega Mixer Summer Soirée.

Model Georgina Rodríguez received a rock of an engagement ring, with her diamond estimated to be 35 carats, experts say.

The board elected 9 new directors at its recent ICA Congress in Brazil.

Three winners will receive a custom ring from Honest Hands Ring Co. inlaid with a piece of history from Denver-based distillery Stranahan’s.

JD Sports and Wawa were among the fastest-growing retail companies in the U.S. last year.

The new inventory, all untreated, features vibrant hues and unique bicolor combinations.

Acquired by a tech investor, the historic brand will continue to focus on jewelry, accessories, and timepieces.