While overall sales were sluggish, the retailer said its non-bridal fine jewelry was a popular choice for Valentine’s Day.
Royal Asscher launches in Helzberg stores
Retailer Helzberg Diamonds now is carrying the Royal Asscher Brilliant Cut and Royal Asscher Helzberg Diamonds collection in 40 of its stores and online.
Amsterdam--Royal Asscher and Helzberg Diamonds have announced a partnership in the United States, with the retailer carrying the Royal Asscher Helzberg Diamonds collection in 40 of its stores and online.
new diamond engagement collection features the signature Royal Asscher Cut as well as the new Royal Asscher Brilliant Cut that debuted at the 2015 JCK Las Vegas show. Both are inspired by the famed 3,106-carat Cullinan diamond, which the Asscher family cut long ago.
Designed especially for Helzberg, theThe line carries the signature Royal Asscher crown in each ring and was designed by Lita Asscher, president of Royal Asscher of America. Bands in the collection range from $800 to $4,699 at retail, while diamond engagement rings range from $4,499 to $12,999.
The initial collection has 24 pieces per store, half of which is Royal Asscher Cut and half of which is Royal Asscher round brilliant-cut diamond engagement rings and wedding bands, Asscher said.
The two companies held a launch event at a Helzberg store in Kansas City in late September, which also kicked off a three-week U.S. sales promotion tour.
Since the launch of the Royal Asscher brand at Helzberg Diamonds, it is said that “sales have surged," which will lead Royal Asscher to develop more product on the bridal side as well as introduce a fashion collection.
They also are aiming to identify strategic partnerships with independent retailers for 2016, for which they have been creating a different line with a higher level of diamond color and clarity, Asscher told National Jeweler.
The Latest
The “Argyle Phoenix” sold for more than $4 million at the auction house’s second jewels sale.
The annual list recognizes young professionals making an impact in jewelry retail.
Despite the rising prices, consumers continue to seek out the precious metal.
Why do so many jewelers keep lines that are not selling? Peter Smith thinks the answer lies in these two behavioral principles.
Owner David Mann is heading into retirement.
The mining giant also wants to offload its platinum business as part of an overhaul designed to “unlock significant value.”
Tradeshow risks are real. Get tips to protect yourself before, during and after and gain safety and security awareness for your business.
Christie's is selling one of the diamonds, moving forward with its Geneva jewelry auction despite the cyberattack that took down its website.
Retailers can customize and print the appraisal brochures from their store.
The move follows a price-drop test run in Q4 and comes with the addition of a “quality assurance card” from GIA for some loose diamonds.
The site has been down since Thursday evening, just ahead of its spring auctions.
The late former U.S. Secretary’s collection went for quadruple the sale’s pre-sale estimate.
Three fifth graders’ winning designs were turned into custom jewelry pieces in time for Mother’s Day.
Kimberly Adams Russell is taking over the role from her father, David Adams, marking the third generation to hold the title.
As a token of womanhood, this necklace depicts when Venus was born from the sea.
Show your mother some love with a piece of fine jewelry.
The company’s Easton location will remain open.
Brian D. Fleming of Carla Corporation was elected to serve a one-year term in the role.
Sponsored by the Las Vegas Antique Jewelry and Watch Show
Tobak, author of “Ice Cold: A Hip-Hop Jewelry History,” shares how the exhibition came to be, and the pieces people may be surprised to see.
Stars adorned themselves in emeralds, platinum, and myriad bird motifs, writes Associate Editor Natalie Francisco.
M.S. Rau is set to open a seasonal gallery in the high-end resort town early next month.
The branded jewelry market is thriving, said Richemont Chairman Johann Rupert.
The six designers, all participants in the show’s Diversity Action Council mentorship program, will exhibit in Salon 634.
The highlight of his collection is the coveted Patek Philippe Grandmaster Chime, which could sell for up to $5 million.
The “Venetian Link” series modernizes the classic Veneziana box chain in its bracelets and necklaces.