By Ashley Davis
New York—The Couture show team has added a new member to its marketing department.

Daniella Lopez is the jewelry trade show’s new marketing manager, working on all digital and print marketing for the annual Las Vegas event.

Lopez joins the company from fine jewelry brand Dana Bronfman, where she worked for more than two years. At Dana Bronfman, she assisted in several aspects of the business with a focus on marketing and communications.

“I learned immensely from Dana, the founder and designer, and had the opportunity to do things I wouldn’t have had the chance to do at a bigger company, so I am very grateful for that,” Lopez told National Jeweler.

Now, Lopez reports to Emerald Expositions’ vice president of marketing for the jewelry group and creative group, Erin O’Donnell, who has worked at the company for more than seven years.

“I am thrilled to be a part of the Couture team,” Lopez said. “Couture has long been a pinnacle event for the best designers, brands and retailers in the world, and the strong sense of community (which I can attest to from the exhibitor side with Dana Bronfman) truly puts it in a class of its own.

"From a show management perspective, every decision surrounding Couture is made thoughtfully and strategically, and executed with the utmost precision. I am eager to maintain that precision and thoughtfulness, while also utilizing my strong sense of creativity to offer a fresh perspective to the team.”

Lopez is a graduate of LIM College in New York City. She holds a B.B.A. in fashion merchandising. She can be reached at This email address is being protected from spambots. You need JavaScript enabled to view it..

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