The necklace is featured in the brand’s “Rebel Heart” campaign starring Adam Levine and Behati Prinsloo.
Macy’s gets into the off-price business
The retailer will open four Macy’s Backstage stores this fall in the New York City area that will sell marked-down merchandise, including jewelry.
New York--Macy’s has announced that it will launch an off-price division called Macy’s Backstage this fall, beginning with four pilot stores in the New York City area.
Each location will be about 30,000 square feet and offer an assortment of products including fine jewelry as well as clothing, shoes, fashion accessories and housewares. The merchandise will be a mix of clearance products from regular Macy’s stores and special discounted buys from specific brands.
The stores also will have amenities such as free Wi-Fi, and one location also will test a café concept, Macy’s said.
The retailers is expected to hire about 30 staff associates for each.
The pilot stores will be located in the following neighborhoods:
--Sheepshead Bay, Brooklyn, N.Y.;
--Queens Place, Elmhurst, Queens, N.Y.;
--Lake Success Shopping Center, New Hyde Park, N.Y.; and
--Melville Mall, Huntington, N.Y.
“We believe we can deliver a whole new level of value to customers who appreciate fashion and love to hunt for a bargain,” said Peter Sachse, Macy’s chief innovation and business development officer. “Macy’s Backstage stores will be designed to surprise and delight customers with continuously updated and fresh merchandise assortments focused on delivering current fashion with incredible prices, day-in and day-out, and enthusiastic sales associates.”
Macy’s currently operates about 885 full-line Macy’s stores across 45 states and Washington, D.C.
The company has indicated that its new off-price business is a key growth initiative for it, aligning it with a number of other major high-end and mid-tier retailers that have been putting more focus on their outlet divisions, including Saks and its Off 5th stores, Nordstrom with Rack and Signet Jewelers Ltd. with its new Jared Vault concept and the acquisition of the Ultra outlet chain.
The Latest
The two organizations will host a joint event, “Converge,” in September 2025.
Big changes appear to be on the horizon for the diamond miner and its parent company, Anglo American.
With Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.
Padis succeeds Lisa Bridge, marking the first time the organization has had two women board presidents in a row.
Jesse Cole, founder of Fans First Entertainment, shared the “five Es” of building a fan base during his AGS Conclave keynote.
The Royal Oak Perpetual Calendar "John Mayer" was celebrated at a star-studded party in LA last week.
For over 30 years, JA has advocated for the industry, fought against harmful legislation and backed measures that help jewelry businesses.
The announcement came as the company reported a 23 percent drop in production in Q1.
A double-digit drop in the number of in-store crimes was offset by a jump in off-premises attacks, JSA’s 2023 crime report shows.
Inspired by the Roman goddess of love, the designer looked to the sea for her new collection.
The luxury titan posted declining sales, weighed down by Gucci’s poor performance.
The selected nine organizations have outlined their plans for the funds.
The mining company’s Diavik Diamond Mine lost four employees in a plane crash in January.
The crown introduced a dozen timepieces in Geneva, including a heavy metal version of its deep-sea divers’ watch.
Emmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
Located in the town of Queensbury, it features a dedicated bridal section and a Gabriel & Co. store-in-store.
A 203-carat diamond from the alluvial mine in Angola achieved the highest price.
Ruser was known for his figural jewelry with freshwater pearls and for his celebrity clientele.
The “Rebel Heart” campaign embodies rebellion, romance, and sensuality, the brand said.
Editor-in-Chief Michelle Graff shares the standout moments from the education sessions she attended in Austin last week.
The overhaul includes a new logo and enhanced digital marketplace.
A new addition to the “Heirloom” collection, this one-of-a-kind piece features 32 custom-cut gemstones.
Last month in Dallas, David Walton pushed another jeweler, David Ettinger, who later died.
The move will allow the manufacturing company to offer a more “diverse and comprehensive” range of products.
From now through mid-May, GIA will be offering the reports at a 50 percent discount.
De Beers’ rough diamond sales were down 18 percent year-over-year in its latest round of sales.