Lab-Grown

Pnina Tornai’s New Bridal Collection Features Lab-Grown Diamonds

Lab-GrownJun 02, 2022

Pnina Tornai’s New Bridal Collection Features Lab-Grown Diamonds

It is the famed wedding dress designer’s fourth collection for Jared.

Wedding dress designer Pnina Tornai, pictured here, has launched a new 25-piece bridal collection at Jared.
New York—Bridal designer Pnina Tornai and Jared have once again partnered on a new bridal collection and this time, it features lab-grown diamonds exclusively.

The Pnina Tornai One collection is comprised of 25 rings, including 12 engagement rings, five mounts, and eight bands, each set with lab-grown diamonds.

The Signet Jewelers-owned banner hosted a brunch last month at The Palm House within the Brooklyn Botanic Garden, giving press and select guests a sneak peek at the collection.

Associate Editor Lenore Fedow got a first look at the new Pnina Tornai collection at a brunch held last month in Brooklyn, New York. Seen here is a 14-karat two-tone gold engagement ring, set with a round 2-5/8-carat lab-grown diamond ($14,999).
Associate Editor Lenore Fedow got a first look at the new Pnina Tornai collection at a brunch held last month in Brooklyn, New York. Seen here is a 14-karat two-tone gold engagement ring, set with a round 2-5/8-carat lab-grown diamond ($14,999).

Tornai was in attendance, sharing her career journey with guests.

The Israeli designer said fashion critics once thought her bridal gowns were “too sexy” for the American market, but she persisted.

Rightly so, since her dresses turned out to be a hit, becoming a top seller at Kleinfeld Bridal, the Manhattan bridal shop seen on TLC’s “Say Yes to the Dress.”

She channeled her success into the jewelry world, teaming up with Jared in November 2020 to launch One by Pnina Tornai, a 31-piece engagement ring collection featuring natural diamonds.

Tornai also spoke about her latest collection and the lab-grown diamonds used in the jewelry, noting they have twice as many facets as a traditional brilliant-cut diamond.

The diamonds are graded by Gemological Science International.

Each ring is accented with three diamonds on the shank, representing the wearer, their significant other, and their life together.

SEE: The New Pnina Tornai x Jared Collection

“As a designer, my life is all about creating something from nothing— beautiful things that are greater than the sum of their parts. My passion is bringing beauty to the world that wasn’t there before, and I am inspired by the wonders of nature as well as the amazing creations of my fellow humans,” said Tornai in a press release about the collection.

Tornai, the self-proclaimed “Queen of Bling,” added that she’s amazed by the “wonders of technology” that allow a diamond to be created in a lab.

“I am fascinated by the process of creating a carat or more of lab-created diamond from a tiny diamond seed, and I love that the accessibility of lab-created diamonds allows more people who are obsessed with diamonds (as I am) to own the jewelry of their dreams.”

Using lab-grown diamonds for the collection may appeal to customers on a budget, recent reports have shown.

A Fruchtman Marketing report found that, as the cost of living increases, couples may reduce their engagement ring spend by choosing natural diamond alternatives, like lab-grown diamonds.

About one in four couples purchasing an engagement ring will purchase a lab-grown diamond engagement ring, according to data from the Today’s Wedding Jewelry Consumer platform.

“LCDs [lab-created diamonds] offer customers bigger diamonds of the same quality as a comparable natural diamond for less money or offer customers better quality LCDs of the same size as a lower quality natural diamond for the same money,” said Laura Brown, merchandising director at Jared, in a statement.

The pieces range in price from $1,299 to $18,999. The collection debuted at Jared last week, both in store and online.

 Related stories will be right here … 
Lenore Fedowis the associate editor, news at National Jeweler, covering the retail beat and the business side of jewelry.

The Latest

Supplier BulletinJun 24, 2022
AGTA GemFair™ Denver is the Place to Be in September!

Sponsored by AGTA

Recorded WebinarsJun 24, 2022
Vegas Jewelry Recap: The Editors Weigh In

Watch the webinar in which National Jeweler’s editors talk about jewelry market week trends and their predictions for the rest of 2022.

MajorsJun 24, 2022
Banter by Piercing Pagoda Celebrates Pride with ‘SayGay’ Necklace

All proceeds up to $25,000 will benefit the It Gets Better Project, a nonprofit that supports LGBTQ+ youth.

Brought to you by
Discover The Extraordinary Italian Jewelry In Las Vegas!

Experience all the Italian Jewelry market has to offer in Las Vegas.

CollectionsJun 24, 2022
Piece of the Week: Marie Lichtenberg’s Hidden Message Locket

It’s a reminder that life is best lived with discretion.

Weekly QuizJun 23, 2022
This Week’s Quiz
Test your knowledge of the latest jewelry news with this quick test.
Take the Quiz
TechnologyJun 24, 2022
Cloud-Based POS Software Jewel360 Launches for Jewelry Retailers

The end-to-end software allows for real-time control over all sales, inventory, repairs, customer communications, and marketing.

EditorsJun 23, 2022
Antique Show Observations From a First-Time Attendee

Associate Editor Lenore Fedow shares her impressions of the Las Vegas Antique Jewelry & Watch Show and a few of her favorite finds.

Brought to you by
3 Reasons to Offer Estate Buying at Your Store

Provide your customers with a seamless selling solution by partnering with Windsor Jewelers, Inc.

GradingJun 23, 2022
AIGS Launches Grading Report for ‘Santa Maria’ Aquamarine

The Asian Institute of Gemological Sciences aims to set a color standard for the trade name.

SourcingJun 23, 2022
Rough Diamond Sales Rise Again for De Beers

Sales were up 36 percent year-over-year in June and are pacing 24 percent ahead of last year at this point.

AuctionsJun 23, 2022
Auction House Freeman’s Appoints First Rep in Florida

Kate Della Monica, a senior specialist in the Jewelry and Watches department, will relocate to the Sunshine State.

AuctionsJun 22, 2022
Here’s How Two 100-Plus-Carat Diamonds Did at Auction

Sotheby’s New York put a colorless diamond and a fancy deep orange-brown diamond up for sale last week, with mixed results.

CrimeJun 22, 2022
Leviev Diamonds Launches Bracelet to Help ‘Tinder Swindler’ Victims

Profits will help them recoup financial losses.

MajorsJun 22, 2022
Swarovski Names First Non-Family CEO

Retail veteran Alexis Nasard will step in as CEO on July 4.

SourcingJun 22, 2022
Edward Asscher to Remain WDC President for Another Year

The organization also extended the terms of Vice President Feriel Zerouki and Treasurer Ronnie VanderLinden.

ColumnistsJun 21, 2022
State of the Majors 2022: Reflections on Resilience

After suffering a professional setback, columnist Peter Smith reflects on our ability to bounce back even when the hits keep on coming.

IndependentsJun 21, 2022
Jeweler Tommy Glatz, Known for Being Creative and Kind, Dies at 68

Glatz owned and operated Glatz Jewelers in Aliquippa, Pennsylvania for more than 40 years.

Events & AwardsJun 21, 2022
24 Karat Club of Southern California Will Honor These Industry Leaders

The organization will present three awards at its annual dinner, dance, and gala in October.

MajorsJun 21, 2022
David Yurman Hires Chief of People, Strategy

Former McKinsey partner Emily Yueh marks new president Evan Yurman’s first hire.

TrendsJun 17, 2022
Britney Spears Wore Over $500K of Stephanie Gottlieb Diamonds at Her Wedding

The New York jeweler also made the pop star’s wedding bands.

AuctionsJun 17, 2022
5-Carat Paraiba Tourmaline Ring to Hit the Auction Block

It’s predicted to sell for up to $484,000 during the Bonhams Hong Kong Jewels and Jadeite auction on June 22.

Events & AwardsJun 17, 2022
WJA Foundation to Offer Tech Scholarships for Women of Color

The recipient will receive up to $17,500 toward a tech-focused certification or program of their choice.

CollectionsJun 17, 2022
Piece of the Week: Gemella’s ‘Stella’ Necklace

It’s as versatile as it is glamorous.

Supplier BulletinJun 16, 2022
HiBid Is A Jewelry Lover’s Best Friend

Sponsored by HiBid

TechnologyJun 16, 2022
Cartier, Amazon Suing ‘Influencer,’ Sellers Over Counterfeit ‘Love’ Jewelry

The alleged scheme involving fake “Love” bracelets, necklaces and rings was designed to circumvent Amazon’s counterfeit detection tools.

MajorsJun 16, 2022
Helzberg CEO Beryl Raff to Retire

Chief Financial Officer Brad Hampton will take over as the retailer’s new CEO.

CollectionsJun 16, 2022
Kirk Kara Unveils ‘Rayana’ Collection, New Bridal Styles at Luxury Show

Its new collection with subtle swirl designs draws inspiration from the family’s Armenian roots.

×

This site uses cookies to give you the best online experience. By continuing to use & browse this site, we assume you agree to our Privacy Policy