Sotheby’s created an Instagram filter for the crown, estimated to sell for up to $1.5 million.
Evaluating Your Inventory For Success in 2021
After months of pandemic-driven social distancing, restrictions and lock-downs, consumers will be excited to visit your store. Now is the time to ensure you have the right inventory on-hand to capitalize on that excitement!

Brought To You By RDI Diamonds
As we kick off a new year, we all hope for a return to normalcy. After months of pandemic-driven social distancing, restrictions and lock-downs, consumers will be excited to visit your store. Now is the time to ensure you have the right inventory on-hand to capitalize on that excitement! Here are some tips for success.
Turn to Technology
Unfortunately, jewelry stores are notorious for “breaking the rules” and not enforcing a consistent POS process. Entering data correctly and across the entire store is essential for gleaning accurate insight to help plan for your future needs.
Carry the Essentials
Did you know that 80 percent of engagement ring shoppers buy a ring on the first day they set out to shop for one? That means if you don’t have what they want, they will go somewhere else. This is why it is so important to leverage the technology and data available to you to better understand both your competition and your customer.
Know Your Target Customer
Keep an Eye on the Competition
Supply Your Demand with RDI's Simple Stock Solutions
Expand Your Diamond Selection and Browse RDI’s Extensive Inventory
The Latest

Another round of stimulus checks helped to bolster last month’s retail sales.

It showcases 2021 and 2022 styles, with most ready to ship from Dallas, Texas.

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Colorful gems enliven a classic celestial motif.


The jewelry retailer named a new chief operating officer and senior vice president of supply chain.

All six styles are priced under $2,000.

After months of pandemic-driven social distancing, restrictions and lock-downs, consumers will be excited to visit your store. Now is the time to ensure you have the right inventory on-hand to capitalize on that excitement!

Diamonds must receive a grade of “excellent” across eight criteria to be deemed an 8X.