TechnologyJan 27, 2021
Jewelers of America Is Launching a Digital AcademyTechnologyJun 02, 2021
Alan Revere Guides 20K People Through Jewelry-Making on Facebook
The award-winning designer directs a group called “Let’s Make Professional Jewelry,” focused on replicating the projects in his book.
“Let’s Make Professional Jewelry,” a Facebook group focused on replicating the projects in Alan Revere’s well-known book on the topic, is now followed by more than 20,000 members.
New York—Alan Revere may have closed his jewelry school years ago, but that doesn’t mean he isn’t still teaching.
The master goldsmith, award-winning designer, and author ceased operations of his longstanding Revere Academy of Jewelry Arts in San Francisco at the end of 2017.
Now, he’s found another way to be in front of students.
For the past three years, he’s directed a Facebook group called “Let’s Make Professional Jewelry,” focused on replicating the projects in his book, “Professional Jewelry Making,” which features instructions and photos for creating 35 classic pieces of jewelry by hand.
“The group began when a few people decided they would like to follow the projects in my book and make them one-by-one together, but in different locations,” Revere said.
“When the group got to six members someone contacted me, and I was invited to join. At that point, I became the administrator, set up a schedule, and began guiding the program.”
Between the interest in handmade jewelry and the pandemic forcing everyone online, the group has grown to more than 20,000 members in 150 countries.
Revere said that because of the group’s popularity, his book recently sold out and needed to be reprinted.
Aside from the cost of the book ($9.99 for the e-book edition or $70 for the hardcover through Amazon or Rio Grande), membership in the group as well as participation, instruction, and feedback are all free.
The group follows his book closely, with members sitting at their own benches across the globe to follow along.
Members are invited to post their work and comments to the page, and then administrators and other members can respond and offer their own comments and suggestions to help the creator in the future.
A new project is introduced every three weeks.
“Four years ago, I retired and shut the doors to my school, thinking my teaching days were over. This has been an unexpected silver lining in retirement,” Revere said.
“At my school, I used to guide 15 students at a time. Now, there are thousands! It’s a win/win. I am able to continue to pass along skills in the craft I love, and new jewelry makers are born.”
“Let’s Make Professional Jewelry” is starting a new year of projects this month, welcoming beginners, hobbyists, students, professional bench jewelers, and anyone else who is interested in making jewelry by hand.
Related stories will be right here …
The master goldsmith, award-winning designer, and author ceased operations of his longstanding Revere Academy of Jewelry Arts in San Francisco at the end of 2017.
Now, he’s found another way to be in front of students.
For the past three years, he’s directed a Facebook group called “Let’s Make Professional Jewelry,” focused on replicating the projects in his book, “Professional Jewelry Making,” which features instructions and photos for creating 35 classic pieces of jewelry by hand.
“The group began when a few people decided they would like to follow the projects in my book and make them one-by-one together, but in different locations,” Revere said.
“When the group got to six members someone contacted me, and I was invited to join. At that point, I became the administrator, set up a schedule, and began guiding the program.”
Between the interest in handmade jewelry and the pandemic forcing everyone online, the group has grown to more than 20,000 members in 150 countries.
Revere said that because of the group’s popularity, his book recently sold out and needed to be reprinted.
Aside from the cost of the book ($9.99 for the e-book edition or $70 for the hardcover through Amazon or Rio Grande), membership in the group as well as participation, instruction, and feedback are all free.
The group follows his book closely, with members sitting at their own benches across the globe to follow along.
Members are invited to post their work and comments to the page, and then administrators and other members can respond and offer their own comments and suggestions to help the creator in the future.
A new project is introduced every three weeks.
“Four years ago, I retired and shut the doors to my school, thinking my teaching days were over. This has been an unexpected silver lining in retirement,” Revere said.
“At my school, I used to guide 15 students at a time. Now, there are thousands! It’s a win/win. I am able to continue to pass along skills in the craft I love, and new jewelry makers are born.”
“Let’s Make Professional Jewelry” is starting a new year of projects this month, welcoming beginners, hobbyists, students, professional bench jewelers, and anyone else who is interested in making jewelry by hand.
More on Technology
The Latest
MajorsJan 23, 2026
Watches of Switzerland Acquires 4-Store Jewelry Chain in TexasFamily-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.
WatchesJan 23, 2026
Damiani Group to Acquire Baume & MercierThe Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.
TrendsJan 23, 2026
Martin Katz’s Earrings Call to Mind Wintry Weather Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.
Brought to you by
How Jewelers Can Fight Back Against Cell JammersCriminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.
MajorsJan 23, 2026
Rembrandt Charms Names New Director of Creative, Brand StrategyElla Blum was appointed to the newly created role.
Weekly QuizJan 22, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Supplier BulletinJan 22, 2026
The Rise of Centralized Sourcing in the Colored Gemstone MarketSponsored by RapNet
MajorsJan 22, 2026
Lugano Diamonds Finds a BuyerInvestment firm Enhanced Retail Funding, a division of Gordon Brothers, was the successful bidder.
Brought to you by
Impacting Tomorrow TodayHow Jewelers of America’s 20 Under 40 are leading to ensure a brighter future for the jewelry industry.
SourcingJan 22, 2026
De Beers To Release ‘A Diamond Is Forever’ BookIt explores the history of the iconic tagline and the company’s strategy to redefine the role of diamonds in society.
MajorsJan 22, 2026
Swarovski Appoints New North America PresidentRetail veteran Sindhu Culas has stepped into the role.
MajorsJan 22, 2026
Stuller Names New Chief Merchandising, Marketing, Sales OfficerTaylor Burgess, who has been at Stuller since 2013, was promoted to the newly created role.
PodcastsJan 21, 2026
Episode 1: High Gold Prices, the Diamond Dilemma, & What’s NextWas 2025 a good year for jewelers? Did lab-grown diamonds outsell natural? Find out on the first episode of the “My Next Question” podcast.
EditorsJan 21, 2026
6 Jewelry Designers Poised to Have a Breakout Year in 2026Whether you recognize their jewels or are just discovering them now, these designers’ talent and vision make them ones to watch this year.
SourcingJan 21, 2026
Tucson Preview 2026: Earthy Tones and Innovative Shapes Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.
CrimeJan 21, 2026
4 Men Charged in $1.7M California Smash-and-Grab Jewelry Store RobberyPlus, JSA’s Scott Guginsky discusses the need for jewelers to take more precautions as the gold price continues to climb.
IndependentsJan 21, 2026
Delaware Jeweler Felice Morris Dies at 91Morris’ most cherished role was being a mother and grandmother, her family said.
CollectionsJan 21, 2026
Bulgari Weaves New Collection of ‘Vimini’ Creations“Vimini” is the first chapter of the “Bulgari Eternal” collection that merges archival pieces with modern creations.
Events & AwardsJan 21, 2026
Jewelers Mutual’s ‘Conversations’ Retreat Returns to Discuss AIThe third edition will be held in Half Moon Bay, California, in April.
Events & AwardsJan 20, 2026
These Are the 5 Finalists for the David Yurman Gem Awards GrantThe grant is in its first year and was created to recognize an exceptional fine jewelry designer whose star is on the rise.
ColumnistsJan 20, 2026
First-Party Data Is the Most Valuable Asset Jewelers Have in 2026Data built on trust, not tracking, will be key to success going forward, as the era of “borrowed attention” ends, Emmanuel Raheb writes.
MajorsJan 20, 2026
Borsheims Hires New Assistant Facilities ManagerHeath Yarges brings two decades of experience to the role.
EditorsJan 16, 2026
Remembering Pete Yantzer for His Contributions and His Kindness Pete’s boundless curiosity extended beyond diamond cut and he was always eager to share his knowledge with others, no matter the topic.
FinancialsJan 16, 2026
Richemont’s Jewelry Brands Shine in Q3Cartier, Van Cleef & Arpels, Buccellati, and Vhernier had another successful holiday season, Richemont reported this week.
TrendsJan 16, 2026
Diane Lane's Brooch Buzzes at the 2026 Golden GlobesOur Piece of the Week is Lagos’ “Bee” brooch that was seen on the red carpet for the first time on Sunday.
CrimeJan 15, 2026
D.C. Rapper ‘Taliban Glizzy’ Sentenced to 18+ Years for Jewelry Store RobberiesTrevor Jonathan Wright led a crew in a string of armed robberies targeting South Asian-owned jewelry stores on the East Coast.
Events & AwardsJan 15, 2026
Jewelers of Americas’ ‘20 Under 40’ Nominations Now OpenThe program recognizes rising professionals in the jewelry industry.
Events & AwardsJan 15, 2026
Registration for JCK Las Vegas 2026 Is Now OpenA new lifestyle section and a watch showcase have been added to this year’s event.
