From tech platforms to candy companies, here’s how some of the highest-ranking brands earned their spot on the list.
Another Independent Jeweler Is Closing
Family-run Houston store Select Jewelers is holding a going-out-of-business sale after 23 years.

Houston—After more than two decades in business, Houston retailer Select Jewelers is closing up shop.
Founder V.K. Sethi opened the store in 1996, and has since made it a point to treat his clients like family.
“We know our customers by name, know about their families, where their kids are going to college, their last vacation,” said daughter and co-owner Sangeeta Sethi.
“It’s like walking into Cheers,” she said, referencing the famous bar from the 1980s sitcom.
V.K. came to the United States from India when he was just 19 years old and had only $400 to his name.
He graduated from the University of New Mexico before moving to Houston to work as an engineer.
Occasionally, he’d travel home to India and bring emeralds back he’d sell to local retailers.
Based on the response he had from them, V.K. eventually decided to leave engineering to open a wholesale business.
With access to high-quality diamonds and gemstones, he began designing and manufacturing his own jewelry, which led to him opening his own store.
“Because we source, design and manufacture the jewelry, we can offer the very best prices to our customers,” Sangeeta said.
V. K. has spent the last 50 years acquiring a private collection of jewels and loose diamonds from around the world, which will now be available to the public in the store’s going-out-of-business sale.
Select Jewelers is currently being run by V.K., Sangeeta and her brother, Nitish Sethi.
There are also many staff members who have been with them since they opened the store 23 years ago.
The family has made giving back to the community a big part of the business, donating to Houston- area schools and supporting the Hope Endowment nonprofit organization, which provides housing, food, clothing, and medical and social services to children in need in India.
Sangeeta said her father and mother, Neelima, are most looking forward to traveling once the store has closed.
She and her brother are also looking forward to the next chapter in their lives but, for now, their attention is focused on their father’s retirement and closing the store.
“When our customers found out we were closing, it was heart-wrenching,” she said. “There are lots of tears from all of us. We’ve had phone calls, texts and messages from so many wonderful people. It’s a
Select Jewelers is one of a number of well-known independent jewelers to announce they are closing recently.
Johnstown, Pennsylvania retailer J. Dennis Petimezas, owner of Watchmaker’s Diamonds & Jewelry, also has decided to retire after 45 years in the business.
Meanwhile, John and Jenny Caro will close their store, Jewelry by Designs in Woodbridge, Virginia, telling local news they will “explore other interests.”
The Latest

The “Khol” ring, our Piece of the Week, transforms the traditional Indian Khol drum into playful jewelry through hand-carved lapis.

The catalog includes more than 100 styles of stock, pre-printed, and custom tags and labels, as well as bar code technology products.

Launched in 2023, the program will help the passing of knowledge between generations and alleviate the shortage of bench jewelers.

The chocolatier is bringing back its chocolate-inspired locket, offering sets of two to celebrate “perfect pairs.”


The top lot of the year was a 1930s Cartier tiara owned by Nancy, Viscountess Astor, which sold for $1.2 million in London last summer.

Any gemstones on Stuller.com that were sourced by an AGTA vendor member will now bear the association’s logo.

Criminals are using cell jammers to disable alarms, but new technology like JamAlert™ can stop them.

The Swiss watchmaker has brought its latest immersive boutique to Atlanta, a city it described as “an epicenter of music and storytelling.”

The new addition will feature finished jewelry created using “consciously sourced” gemstones.

In his new column, Smith advises playing to your successor's strengths and resisting the urge to become a backseat driver.

The index fell to its lowest level since May 2014 amid concerns about the present and the future.

The brands’ high jewelry collections performed especially well last year despite a challenging environment.

The collection marks the first time GemFair’s artisanal diamonds will be brought directly to consumers.

The initial charts are for blue, teal, and green material, each grouped into three charts categorized as good, fine, and extra fine.

The new tool can assign the appropriate associate based on the client or appointment type and automate personalized text message follow-ups.

Buyers are expected to gravitate toward gemstones that have a little something special, just like last year.

Endiama and Sodiam will contribute money to the marketing of natural diamonds as new members of the Natural Diamond Council.

The retailer operates more than 450 boutiques across 45 states, according to its website.

The new members’ skills span communications, business development, advocacy, and industry leadership.

The jeweler’s 2026 Valentine’s Day campaign, “Celebrating Love Stories Since 1837,” includes a short firm starring actress Adria Arjona.

The new features include interactive flashcards and scenario-based roleplay with AI tools.

Family-owned jewelry and watch retailer Deutsch & Deutsch has stores in El Paso, Laredo, McAllen, and Victoria.

The Italian luxury company purchased the nearly 200-year-old Swiss watch brand from Richemont.

Micro-set with hundreds of diamonds, these snowflake earrings recreate “winter’s most elegant silhouette,” and are our Piece of the Week.

Ella Blum was appointed to the newly created role.

Sponsored by RapNet
























