Policies & IssuesOct 20, 2021
This Jewelry Auction Will Benefit the Navajo NationPolicies & IssuesOct 27, 2021
ARM Challenges Jewelry Designers to Launch Fairmined Gold Collections
The organization’s goal is to reach 100 Fairmined collections of gold products by Aug. 31, 2022.
The Alliance for Responsible Mining’s Fairmined initiative wants to have 100 collections of jewelry and other gold products using the metal mined from its certified partners by next August. (Photo credit: Alliance for Responsible Mining)
Envigado, Colombia—The Alliance for Responsible Mining (ARM) has issued a challenge for jewelry designers and others using gold.
The organization’s Fairmined initiative has launched the “Fairmined 100” challenge, inviting brands involved in the gold industry to “strengthen their commitment to sustainability” by using Fairmined metals.
The goal is to reach 100 Fairmined collections of jewelry, gold coins, and financial products by Aug. 31, 2022.
Fairmined is an assurance label that certifies gold from small-scale mining organizations that prioritize responsible practices.
To be Fairmined certified, ASM organizations must comply with environmental requirements that eliminate mercury and other chemicals from their mining operations or reduce its usage to a bare minimum that won’t lead to pollution of water sources.
Fairmined certification also allows the miners to give back to the communities through infrastructure, gender equity projects, healthcare, and child and youth programs, and a guaranteed minimum price for their gold, ARM said.
To participate in the challenge, it’s required to be a Fairmined-licensed brand.
All brand participants also should source from authorized suppliers through the Fairmined labeled sourcing model.
More information on both of those requirements as well as other terms and conditions to participate in the challenge can be found online.
Related stories will be right here …
The organization’s Fairmined initiative has launched the “Fairmined 100” challenge, inviting brands involved in the gold industry to “strengthen their commitment to sustainability” by using Fairmined metals.
The goal is to reach 100 Fairmined collections of jewelry, gold coins, and financial products by Aug. 31, 2022.
Fairmined is an assurance label that certifies gold from small-scale mining organizations that prioritize responsible practices.
To be Fairmined certified, ASM organizations must comply with environmental requirements that eliminate mercury and other chemicals from their mining operations or reduce its usage to a bare minimum that won’t lead to pollution of water sources.
Fairmined certification also allows the miners to give back to the communities through infrastructure, gender equity projects, healthcare, and child and youth programs, and a guaranteed minimum price for their gold, ARM said.
To participate in the challenge, it’s required to be a Fairmined-licensed brand.
All brand participants also should source from authorized suppliers through the Fairmined labeled sourcing model.
More information on both of those requirements as well as other terms and conditions to participate in the challenge can be found online.
Benefits for those who decide to make collections with Fairmined gold include traceability and a story of origin, ARM said.
Additionally, they support the formalization of environmentally conscious production while also guaranteeing fair wages and conditions for workers.
As for the challenge, all participants will receive marketing materials, including a digital badge that identifies the brand as a “Proud participant of the #Fairmined100Challenge,” which can be used for digital marketing.
Brands will also be able to submit the collection story for marketing content and will be mentioned on the Fairmined initiative’s social media channels as well as in the Fairmined 100 digital catalogue by ARM.
Additionally, participating brands with more than one collection and/or collections with more than five pieces will receive a badge for being a top-tier participant, describing the extent of their involvement.
The brand or brands with the collection(s) with the greatest weight of Fairmined metals sourced by the deadline next August will also be highlighted and featured on the challenge’s closing video. This is meant to emphasize that every gram counts when it comes to making positive impact and to help obtain a bigger premium for the certified mining organizations, a spokesperson at ARM said.
Meanwhile, a panel of judges assembled by ARM will also choose the best collections by category at the end of the challenge. More information about that is to come.
More on Policies & Issues
The Latest
MajorsMay 28, 2026
Signet Jewelers to Buy The Clear Cut Signet will integrate the online-only, natural diamond-focused jeweler into Blue Nile, which it wants to position as a higher-end retailer.
CollectionsMay 28, 2026
Meet The 17 Newcomers to Couture’s Design AtelierThese up-and-coming jewelry brands are bringing their distinct aesthetic and unique point-of-view to the Design Atelier for the first time.
GradingMay 28, 2026
GCAL By Sarine Launches 8X Cushion CutThe lab’s proprietary diamond cut grade has been expanded to include the popular fancy shape.
Brought to you by
All Eyes on Gold Prices. Alternatives to Look For. And What to BEWARE of in VegasAs gold prices rise, today’s retailers are looking for alternatives at prices that will appeal to wider audiences.
Events & AwardsMay 27, 2026
5 Security Tips for Las Vegas Jewelry Market Week 2026This year, it’s what could happen outside of show hours that worries JSA Executive Vice President Scott Guginsky.
Weekly QuizMay 21, 2026
This Week’s QuizTest your jewelry news knowledge by answering these questions.
ColumnistsMay 27, 2026
What Jewelers Can Learn From Luxury Fashion’s Digital PlaybookHigh-end fashion houses know how to emotionally connect with customers online. Retail jewelers should take note, Emmanuel Raheb writes.
Events & AwardsMay 27, 2026
Couture’s ‘The Iridescence’ Will Showcase 7 Emerging Jewelry DesignersThe designers are the third cohort of mentees from the show’s Belonging @ Couture mentorship program.
Brought to you by
How Modern Training Is Becoming a Competitive Advantage for Jewelry RetailersWith the trade and customer trust in mind, GIA® developed NextGem™ – on-demand training designed specifically for retail.
ColumnistsMay 26, 2026
The Key Mindset for Better Trade Show BuyingBuying discipline at trade shows starts with clarity about your inventory levels, Smith writes.
Events & AwardsMay 26, 2026
12 JCK Talks Sessions to Add to Your Las Vegas ScheduleThe trade show’s education series returns, with sessions on retail trends, AI, watches, marketing, corporate responsibility, and more.
Events & AwardsMay 26, 2026
CBG Brings Its Curated Designer Project to Las Vegas ShowThe Curated Designer Project has expanded to highlight eight independent jewelry designers during CBG’s Las Vegas show.
TrendsMay 26, 2026
Amanda’s Style File: A Cooldown Is ComingBring a cool tone to your summer jewelry with these white metal pieces.
Events & AwardsMay 22, 2026
Instore Buys JA New York ShowThe deal closed this week, which means Instore will produce the JA NY show slated to take place this fall.
FinancialsMay 22, 2026
Richemont’s Jewelry Brands Lead the Charge in Q4The company’s jewelry sales were up in Q4 and the fiscal year, with Richemont raising prices in part because of the cost of gold.
CollectionsMay 22, 2026
Leigh Maxwell Celebrates 5 Years at Couture With ‘Bauble’ CollectionThe “Bauble” capsule collection of colorful one-of-a-kinds includes our Piece of the Week, the “Bauble” earrings, featuring rose zircon.
MajorsMay 22, 2026
Stuller’s New Packaging, Display Catalog Is Out The updated catalog has a newly dedicated section for gift wrapping.
PodcastsMay 21, 2026
Episode 5: Sotheby’s Frank Everett Puts the Auction Market in PerspectiveEverett covers colored stones’ surging popularity, the mellow return of the “Mellon Blue,” and his “The Devil Wears Prada” doppelgänger.
IndependentsMay 21, 2026
Springer’s Jewelers’ New Flagship Will Serve Next-Gen Luxury ShoppersFourth-generation CEO Lilly Mullen wants to emphasize experience, connection, and personalized service.
Events & AwardsMay 21, 2026
JA Announces Nina Pugliese Memorial ScholarshipThe new award, created in partnership with Henne Jewelers, honors the late designer’s legacy through supporting jewelry education.
SourcingMay 21, 2026
Botswana, Angola Join WFDBThe addition of the diamond-producing countries as nation affiliated members broadens the federation’s global representation, WFDB said.
CrimeMay 20, 2026
NYPD Warns of Jewelry Swap Scams Targeting SeniorsThe NYPD is warning elderly New Yorkers to keep their jewelry hidden when walking outside to avoid being a target.
IndependentsMay 20, 2026
Adornment & Theory’s New Store Feels Like Home Designer Viviana Langhoff has realized her dream of owning a space for her Chicago jewelry store that looks and feels like her brand.
Events & AwardsMay 20, 2026
Here Is Couture’s 2026 Education Lineup The sessions will run from Friday, May 29, to Sunday, May 31, with one being a live taping of an episode of Couture’s podcast.
Lab-GrownMay 20, 2026
Savannah Friedkin Jewelry Names New CEOFormer Stephanie Gottlieb Fine Jewelry executive Morgan P. Richardson is joining the lab-grown diamond jewelry brand.
WatchesMay 19, 2026
Here’s the AP x Swatch Pocket Watch That Caused PandemoniumThe $400 pocket watch is a blend of Audemars Piguet’s iconic eight-sided Royal Oak and Swatch’s unserious Pop watches from the ‘80s.
CollectionsMay 19, 2026
Chris Ploof’s New Collection Makes an Ancient Metal ModernWith gold prices on the rise, the “Modern Electrum” collection uses an alternative, non-tarnishing metal alloy composed of gold and silver.
IndependentsMay 19, 2026
Ellen and Michael Fruchtman Retire, Sell Marketing Agency Fruchtman Marketing has new owners, Erin Moyer-Carballea and Manuel Carballea, and will relocate to Miami.
