MajorsOct 05, 2022
WJA Is Accepting Nominations for its 2023 International BoardEvents & AwardsOct 07, 2022
WJA, Citizen Watch Want to School You on Gen Z
Citizen will release its “What Makes Gen Z Tick” study at WJA’s upcoming Women’s Executive Leadership Forum.
WJA’s fourth annual Women’s Executive Leadership Forum will be held Oct. 27 from 9 a.m. to 1 p.m. at Bohemian National Hall in New York City.
New York—The Women’s Jewelry Association is co-hosting its fourth annual Women’s Executive Leadership Forum with Citizen Watch America.
At the forum, Citizen will release its latest research study, titled “What Makes Gen Z Tick.”
The study explores how Gen Z shoppers view jewelry and watches and what it takes to make a sale to someone in this demographic.
The keynote and panel discussion will give an overview of Gen Z, examining their behaviors, beliefs, attitudes, and what motivates them when considering jewelry and watch purchases.
They will also discuss what will benefit jewelers in terms of merchandising, marketing, consumer research, sales, and sustainability.
“GenZer’s are rapidly joining the workforce and are an important part of future brand growth,” said Susan Chandler, chief merchandising officer of Citizen Watch America and president of WJA’s international board of directors.
“Our research project at Citizen was kicked off to gain a better understanding of Gen Z’s interest in the watch and jewelry categories, not covered in general research. We also looked at this as an opportunity to partner with WJA and share key learnings that can impact our industry directly.”
The speakers on the panel discussion will include Citizen Watch America Chief Marketing Officer Carla Wilke and Rob Harvath, vice president of consumer insights. They will be joined by Mark Beal, author of four books on Gen Z.
Attendees will receive a “Marketing to Gen Z Holiday Hot Sheet” and a copy of Beal’s new book,
"Gen Z Graduates to Adulthood."
Sponsorship packages are available to support WJA’s programs, including a three-hour interactive Gen Z workshop with panelist Mark Beal, a custom keynote and Q&A for your organization, and a “highlights report” of Citizen’s Gen Z study to share within an organization.
Launched in 2019, the Women’s Executive Leadership Forum is a think tank of female leaders in the jewelry and watch industries that provides opportunities for networking, collaboration, and mentorship.
The event is open to all jewelry and watch professionals.
It will be held Oct. 27 from 9 a.m. to 1 p.m. at Bohemian National Hall in New York City.
WJA is encouraging members to bring along someone in their organization who could benefit from the opportunity. One ticket costs $750 and two tickets cost $1,000.
For more information on the event or to buy tickets, visit the WJA website.
Editors' Picks
Sponsored by
More on Events & Awards
The Latest
EditorsApr 25, 2024
5 Tips for Creating Fans from the Top (Savannah) Banana Jesse Cole, founder of Fans First Entertainment, shared the “five Es” of building a fan base during his AGS Conclave keynote.
WatchesApr 25, 2024
Audemars Piguet and John Mayer Partner on Limited Edition WatchThe Royal Oak Perpetual Calendar "John Mayer" was celebrated at a star-studded party in LA last week.
SourcingApr 25, 2024
De Beers Lowers Production Guidance for 2024The announcement came as the company reported a 23 percent drop in production in Q1.
Brought to you by
The Blueprint for Success in Scalable, Personalized Jewelry RetailWith Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.
MajorsApr 25, 2024
Detroit Lions’ QB Jared Goff Keeps Going to JaredThe three-time Pro Bowler continues to partner with the retailer, donating to a Detroit nonprofit and giving watches to fans.
Weekly QuizApr 26, 2024
This Week’s QuizTest your jewelry news knowledge by answering these seven questions.
CrimeApr 24, 2024
Jewelry Crime Declines Significantly, But Dollar Losses Remain High A double-digit drop in the number of in-store crimes was offset by a jump in off-premises attacks, JSA’s 2023 crime report shows.
CollectionsApr 24, 2024
Pippa Small Announces ‘Venus’ CollectionInspired by the Roman goddess of love, the designer looked to the sea for her new collection.
Brought to you by
How Jewelers of America Represents Your BusinessFor over 30 years, JA has advocated for the industry, fought against harmful legislation and backed measures that help jewelry businesses.
FinancialsApr 24, 2024
Kering’s Jewelry Brands a Bright Spot in Tough Q1The luxury titan posted declining sales, weighed down by Gucci’s poor performance.
SourcingApr 24, 2024
Rio Tinto’s Q1 Production Drops Amid Pause to Honor Lost Colleagues The mining company’s Diavik Diamond Mine lost four employees in a plane crash in January.
WatchesApr 24, 2024
These Are Rolex’s New Watches for 2024 The crown introduced a dozen timepieces in Geneva, including a heavy metal version of its deep-sea divers’ watch.
ColumnistsApr 23, 2024
The Smart Lab: Advanced Email Marketing Strategies for Mother’s DayEmmanuel Raheb recommends digging into demographic data, customizing your store’s communications, and retargeting ahead of May 12.
IndependentsApr 23, 2024
Hannoush Jewelers Opens New Store in New York Located in the town of Queensbury, it features a dedicated bridal section and a Gabriel & Co. store-in-store.
SourcingApr 23, 2024
Lucapa Sells 3 Diamonds for $10.5M in First Lulo Tender of 2024A 203-carat diamond from the alluvial mine in Angola achieved the highest price.
GradingApr 23, 2024
GIA Has a New Book About William RuserRuser was known for his figural jewelry with freshwater pearls and for his celebrity clientele.
CollectionsApr 22, 2024
Jacquie Aiche’s New Campaign Stars Adam Levine, Behati PrinslooThe “Rebel Heart” campaign embodies rebellion, romance, and sensuality, the brand said.
EditorsApr 22, 2024
The 22 Best Quotes from AGS Conclave 2024 Editor-in-Chief Michelle Graff shares the standout moments from the education sessions she attended in Austin last week.
SourcingApr 22, 2024
Virtual Diamond Boutique Rebrands as ‘VDB’The overhaul includes a new logo and enhanced digital marketplace.
MajorsApr 22, 2024
Signet Raises Nearly $9M for St. Jude Children’s Research HospitalThe money will go toward supporting ongoing research and aftercare programs for childhood cancer survivors.
CollectionsApr 19, 2024
Piece of the Week: Retrouvaí’s Treasure NecklaceA new addition to the “Heirloom” collection, this one-of-a-kind piece features 32 custom-cut gemstones.
CrimeApr 19, 2024
Grand Jury to Hear Case Against Jeweler Charged in Fatal Shove Following IJO ShowLast month in Dallas, David Walton pushed another jeweler, David Ettinger, who later died.
MajorsApr 19, 2024
Unique Designs Acquires China PearlThe move will allow the manufacturing company to offer a more “diverse and comprehensive” range of products.
GradingApr 19, 2024
AGS Ideal Report Now Available in Printed FormFrom now through mid-May, GIA will be offering the reports at a 50 percent discount.
SourcingApr 18, 2024
Diamond Trade Remains Cautious Amid Economic UncertaintyDe Beers’ rough diamond sales were down 18 percent year-over-year in its latest round of sales.
Supplier BulletinApr 18, 2024
Discover History’s Hidden Gems at the Las Vegas Antique Jewelry & Watch ShowSponsored by the Las Vegas Antique Jewelry & Watch Show
WatchesApr 18, 2024
Watch E-tailer Collectability Hires Kelly YochThe Patek Philippe expert will serve as personal curator for the brand-focused company.
WatchesApr 18, 2024
TAG Heuer Opens Its Largest Standalone Boutique at SeaThe 553-square-foot shop is aboard the Carnival Jubilee cruise ship.
