Wheat Ridge, Colorado police took a 50-year-old man into custody Wednesday following a two-month search.
Nordstrom introduces shopping via text
Salespeople or stylists now can send customers messages about a product they might like and all they have to do is text back “BUY” to purchase it.
Seattle--Nordstrom just launched a service that allows customers to buy from their salesperson or personal stylist via text message.
Called TextStyle, the service is open only to customers who already are using Next. Next is a texting product Nordstrom developed and launched last year with Twilio, a San Francisco-based cloud communications company, that is “secure, private and on an opt-in-basis for the customer,” Nordstrom said.
To get Next, customers must go into a store and ask a salesperson to provide them with their Next text number. (Nordstrom gave each of its salespeople a 10-digit number to use for Next.) The customer then receives a message back and replies “YES” to opt-in to the service and can then communicate with that salesperson via text.
Customers use their Next account to opt-in to TextStyle. Once they opt-in, a salesperson can send private text messages to them with a description of photo of a product they might like, based on their tastes and past purchase history.
If they like it, the customer texts back “BUY” with a unique code, and the purchase is completed using their Nordstrom.com account information, and is shipped directly to them via Nordstrom’s standard, free delivery.
Customers also can initiate conversation with the salesperson, texting them, for example, that they are looking for jewelry that goes with the dress they plan to wear to a wedding or a party.
Nordstrom claims that the launch of TextStyle makes it the first and only retail company in the United States that offers consumers who opt-in the ability to shop and buy with a text message, and its not the first time that the Seattle-based department store has embraced technology and mobile commerce.
Last fall, Nordstrom added the “Like2Buy” feature from Philadelphia-based Curalate to its Instagram account. It allows Instagram users to link from Nordstrom’s profile page to another page that is a curated gallery of Instagram-featured items that are available for purchase. Users can click on items they like and they’ll be taken to the Nordstrom website, where they can buy them.
Nordstrom Inc. is a publicly traded department store chain with 304 stores in 38 states plus Canada. The retailer has 188 Nordstrom stores in the U.S. and Canada; 178 Nordstrom Rack (off-price) stores; two Jeffrey boutiques; and a clearance store.
The retailer also owns the flash sale website HauteLook and Trunk Club, a personalized clothing
The Latest
PGI partnered with four new and seven returning designers for its annual platinum capsule collection.
Nicolosi, president and CEO of The Kingswood Company, previously sat on WJA’s board from 2011 to 2018.
Meet Ben Claus—grand prize winner of For the Love of Jewelers 2023 Fall Design Challenge.
Karina Brez’s race-ready piece is a sophisticated nod to the horse-rider relationship.
The men are allegedly responsible for stealing millions in jewelry and other valuables in 43 burglaries in 25 towns across Massachusetts.
“Horizon” invites individuals to explore the limitless possibilities that lie ahead, said the brand.
With Ho Brothers, you can unlock your brand's true potential and offer customers the personalized jewelry experiences they desire.
The jeweler credits its recent “Be Love” campaign and ongoing brand revamp for its 17 percent jump in sales.
The co-founder of Lewis Jewelers was also the longtime mayor of the city of Moore.
Elvis Presley gifted this circa 1967 gold and diamond watch to Dodie Marshall, his co-star in “Easy Come, Easy Go.”
Concerns about rising prices, politics, and global conflicts continue to dampen consumer outlook.
May’s birthstone is beloved for its rich green hue and its versatility.
Jacqui Larsson joins Opsydia with nearly two decades of experience in the industry.
Last month in Dallas, David Walton pushed another jeweler, David Ettinger, who later died.
The “Tiffany Céleste” collection reimagines designer Jean Schlumberger’s interpretations of the universe.
The brand also created a 100-carat lab-grown diamond necklace in honor of its centennial.
Tim Schlick has been promoted from his previous position as COO.
It’s the second year for the event, slated to take place in October in Toronto.
Supplier Spotlight Sponsored by GIA
Sales will be paused while the relocation takes place over the next few months.
“SIS x MISA Denim and Diamonds” is a collaboration between the designer and celebrity stylist Misa Hylton.
The retailer is moving to a newly designed space in the same shopping center.
Gifts that are unique and thoughtful are top of mind this year, according to the annual survey.
The necklace is featured in the brand’s “Rebel Heart” campaign starring Adam Levine and Behati Prinsloo.
The two organizations will host a joint event, “Converge,” in September 2025.