MajorsAug 01, 2025
Jewelers Mutual Names Mike Alexander as President The insurance company’s previous president and CEO, Scott Murphy, has split his role and will continue as CEO.
CollectionsJul 18, 2016
Piaget Launches Entry-Level Watch with New York Soiree
Nine brand ambassadors helped Piaget introduce the stainless steel Polo S watch at a party held Thursday night.
Nine Piaget brand ambassadors celebrated the stainless steel Polo S watch at a launch party held in New York City Thursday night.
New York--Good news for those coveting a timepiece from famed watch and jewelry house Piaget: the new entry-level stainless steel Polo S Automatic can be theirs for a cool $9,350.
Piaget has launched five watches in its new Polo series, dubbed the Polo S.
The Polo S Automatic comes in blue, silver or slate-gray dial versions, and features the 1110P movement. The Polo S Chronograph is available with a silver or blue dial, both outfitted with the 1160P movement. It retails for $12,400.
The cushion-shaped dial of the Polo S watches sits within a round 42mm case. The bracelet features hand-assembled, stainless steel links in a satin-polished finish.
The Piaget Polo S Automatic with a blue dial ($9,350)
The Piaget Polo S Automatic with a silver dial ($9,350)
The Piaget Polo S Automatic with a slate-gray dial ($9,350)
The Piaget Polo S Chronograph with a silver dial ($12,400)
The Piaget Polo S Chronograph in blue ($12,400)
Piaget feted the Polo S series with not one but nine brand ambassadors. Actor Ryan Reynolds serves as the international brand ambassador, while the eight other men enlisted by the brand have been dubbed “Game Changers.”
The Game Changers include actor Michael B. Jordan, star of films such as Fruitvale Station and Creed, polo player Malcom Borwick, novelist Joël Dicker, actor and singer Hu Ge, tennis player David Goffin, artist and businessman Mohammed Sultan Al Habtoor, musician and singer Miyavi and chef Jean-François Piège.
All the Polo S’s “Game Changers” fêted the watch Thursday evening at an event held at the Duggal Greenhouse in New York.
The ambience at the Duggal Greenhouse
The Duggal Greenhouse is located in Brooklyn’s Navy Yard.
All were present at the watch’s reveal Thursday night, which took place at the Duggal Greenhouse in the Brooklyn Navy Yard, a venue popular with the fashion crowd (Alexander Wang once held a show here and Lady Gaga celebrated an album release.)
Piaget favorite Nacho Figueras, the Argentinian polo legend, was also in attendance.
Hundreds of guests mingled at the event, enjoying summer-themed hors d’oeuvres and signature cocktails in the humid evening.
Piaget had, of course, thought ahead. Waiters were standing at the ready with cool towels for the guests’ benefit.
The brand also shared the reveal via Facebook Live and launched a 360-degree virtual reality polo experience, in which fans can engage in the sport online.
Piaget’s Polo S series will be available through Piaget’s wholesale partners and at Piaget boutiques. For more information, visit Piaget.com.
More on Collections
The Latest
SourcingAug 01, 2025
Gemfields’ Auction Revenue Drops 50% in H1The nearly six-month pause of operations at its Kagem emerald mine earlier this year impacted the miner’s first-half results.
MajorsAug 01, 2025
Helzberg President Julie Yoakum Moves Over to Signet JewelersThe addition of Yoakum, who will lead Kay and Peoples, was one of three executive appointments Signet announced Thursday.
Brought to you by
Taking the Moment Head On: How Rio Grande Champions the Present & Future of Fine JewelryAs a leading global jewelry supplier, Rio Grande is rapidly expanding and developing new solutions to meet the needs of jewelers worldwide.
SourcingJul 31, 2025
De Beers Records $189M First-Half Loss The diamond miner and marketer warned last week that it expected to be in the red after significantly cutting prices in Q2.
Weekly QuizJul 31, 2025
This Week’s QuizTest your jewelry news knowledge by answering these questions.
Events & AwardsJul 31, 2025
These Are the 2025 CASE Award WinnersJewelers of America’s 35th annual design contest recognized creativity, artistry, style, and excellence.
IndependentsJul 31, 2025
Matthew Tratner Takes Over as CBG President Tratner succeeds Andie Weinman, who will begin stepping back from the buying group’s day-to-day operations.
Brought to you by
Investing in the Next Generation of Bench JewelersThe Seymour & Evelyn Holtzman Bench Scholarship from Jewelers of America returns for a second year.
Policies & IssuesJul 30, 2025
Tariff on India Will Be 25%, Trump Says The president made the announcement via Truth Social Wednesday, adding that India also will face a penalty for its dealings with Russia.
FinancialsJul 30, 2025
Kering's Jewelry Brands Resilient As H1 Sales Slide 16%The luxury titan’s star brand Gucci continued to struggle amid a "tough" environment.
WatchesJul 30, 2025
Peek Inside Zadok Jewelers’ New Rolex Showroom in AustinIts opening marks the completion of the retailer’s new 11,000-square-foot store in the Texas capital.
SurveysJul 30, 2025
Consumer Confidence Ticks Up in JulyRespondents shared concerns about tariffs and commentary on the “Big Beautiful Bill.”
SourcingJul 30, 2025
Rob Bates to Release Latest Book in His ‘Diamond District Mystery’ Series“Making a Killing in Diamonds” tells the story of Mimi Rosen, the disappearance of a scientist, and the murder of lab-grown diamond CEO.
EditorsJul 29, 2025
Out & About: Visiting Tacori’s Design Studio in LASenior Editor Lenore Fedow learned a lot when she took a behind-the-scenes factory tour with the jewelry brand earlier this year.
Events & AwardsJul 29, 2025
Melee The Show Welcomes 15 New DesignersThe first-time exhibitors, set to debut at the New York City show, share a devotion to craftsmanship, storytelling, and material integrity.
SourcingJul 29, 2025
Auctim to Offer 7.3M+ Carats of Rough EmeraldsThe online auction house’s September sale will feature rough Brazilian emeralds of various qualities.
MajorsJul 29, 2025
Alexis Padis Re-Elected AGS Board President She’ll lead an executive committee consisting of President-Elect Bryan Moeller, Mitchell Clark, Bill Farmer, and Larry Rickert.
Policies & IssuesJul 28, 2025
U.S.-EU Come to Agreement on Tariffs Announced Sunday, the deal will set the tax on goods imported into the United States from the European Union at 15 percent.
MajorsJul 28, 2025
The 1916 Company Partners with ‘Shark Tank’ Star’s Watch Insurance PlatformThe retailer will refer its customers to WonderCare, founded by venture capitalist and watch collector Kevin O’Leary.
IndependentsJul 28, 2025
Sissy’s Log Cabin to Open Flagship in Arkansas The jeweler’s largest store yet is set to open in Little Rock next fall.
CollectionsJul 25, 2025
Piece of the Week: Jemma Wynne’s ‘Forme’ NecklaceAnne Hathaway was seen wearing the toggle necklace three times while filming scenes for “The Devil Wears Prada 2.”
Events & AwardsJul 25, 2025
Pre-Registration Open for September Hong Kong ShowJewellery & Gem World Hong Kong is scheduled for Sept. 15 to 21, and buyer pre-registration will be available until Sept. 7.
FinancialsJul 25, 2025
LVMH Sales Slip in H1 Amid ‘Prevailing Uncertainties’Renovations at Tiffany & Co. stores ate into profits in the company’s watch and jewelry division.
Events & AwardsJul 24, 2025
2 Retailers to Receive 2026 Gem Award for Lifetime AchievementMark and Candy Udell of London Jewelers will receive the honor at the 24th annual Gem Awards next March.
SourcingJul 24, 2025
De Beers Sees Diamond Production Sink 36% in Q2 While struggles continue at the mining and trading end of the pipeline, consumer demand for diamond jewelry is holding steady.
CollectionsJul 24, 2025
Francesca Villa Adds Dimension to Her Intaglio CharactersThe “Fantasia” jewelry collection turns the intaglio animals from her “Close Encounters” collection into 3D characters.
WatchesJul 24, 2025
Breitling Drops Super Bowl Watch Honoring the Philadelphia Eagles The special Classic Avi Chronograph 42 with an Eagles-green dial is limited to 59 pieces, a nod to the Super Bowl Philadelphia just won.
