At 60, Accutron Decides It’s Time for a Podcast

WatchesAug 06, 2020

At 60, Accutron Decides It’s Time for a Podcast

“The Accutron Show” is a deep-dive into American culture, entertainment and history, with a new episode streaming every week.

Journalists David Graver (left), Bill McCuddy and Scott Alexander host “The Accutron Show,” a new podcast created by Accutron watches that focuses on American culture and history.

New York—Accutron, which had the distinction of being the first fully electronic watch when it was introduced in 1960, is looking to remain relevant as it prepares for a 2020 relaunch.

Late last month, the Citizen-owned watch brand launched a podcast that will be updated every week with episodes focusing on American culture, entertainment and history.

Hosted by journalist Bill McCuddy with contributors David Graver and Scott Alexander, it’s called “The Accutron Show” and is available wherever podcasts are listened to, including Apple and Spotify.

Citizen said it’s the first full-fledged podcast hosted by a watch brand, and it aims to introduce the Accutron to the next generation.

“Beyond being a watch, the Accutron brand has been an integral part of American culture since the ‘60s,” said Jeffrey Cohen, president of Citizen Watch America. “With podcasts becoming the ultimate vehicle for conversation in today’s world, The Accutron Show serves to entertain, inform and celebrate the history of our country to a new generation of listeners.”

The premiere episode of The Accutron Show was released July 27, and guests so far have included Sam Phillips, president of La Palina Cigars, and Mika Bulmash, founder and CEO of Wine for the World.

The July 28 episode featured guest Reginald Brack, industry analyst for watches and jewelry at the NPD Group.

Brack and the hosts chatted about the subjective notion of value, the cult of collecting, trends in luxury, and which watches are selling and why.

The podcast’s debut comes ahead of a reintroduction for Accutron, which is relaunching as its own brand separate from original manufacturer Bulova later this year. (Citizen has owned Bulova since 2008.)
Michelle Graffis the editor-in-chief at National Jeweler, directing the publication’s coverage both online and in print.

The Latest

Policies & IssuesMay 14, 2021
Petra Reaches $6M Settlement Amid Claims of Human Rights Abuses

A report by a nonprofit documented an alleged seven deaths and 41 assaults on artisanal miners at the Williamson mine in Tanzania.

AuctionsMay 14, 2021
Phillips’ New Selling Exhibition Celebrates Female Designers

It features pieces from the likes of Solange Azagury-Partridge, Suzanne Belperron, Marina B, and Silvia Furmanovich.

Recorded WebinarsMay 14, 2021
Watch: Dissecting the Vintage Watch Craze

Watchfinder & Co. US Country Manager Edouard Caumon talks the timepieces retaining value and current marketplace trends.

Brought to you by
How to Engage and Sell to Millennials

Millennials were once feared in the diamond industry, but now this younger generation has become today’s largest diamond buying demographic.

TrendsMay 14, 2021
Piece of the Week: Deirdre Featherstone’s Amber Drop Earrings

They’re perfect for welcoming “Springtime in New York.”

Weekly QuizMay 14, 2021
This Week's Quiz
Test your knowledge of jewelry news from the week of May 10-14, 2021.
Take the Quiz
AuctionsMay 13, 2021
The 100-Carat ‘Spectacle’ Diamond Sells for $14M

It sold at the low end of its estimated range at Christie’s jewelry auction in Geneva.

SourcingMay 13, 2021
Fura Gems Launches Membership-Based Marketing Program

The Fura Marketing Council will offer advertising materials, sales training, product promotion initiatives, business consulting, and more.

Brought to you by
A New Golden Age

Gold has had its share of ups and downs over the last 5 decades. Here’s why the metal is having another big comeback.

MajorsMay 13, 2021
Sotheby’s Opens ‘The Emporium’ Retail Store in New York

The company celebrated its debut by collaborating with beauty entrepreneur Gucci Westman for a special edit of luxury items.