Tacori Bridal Collection Heads to Brilliant Earth

TechnologyMay 13, 2021

Tacori Bridal Collection Heads to Brilliant Earth

The customization-friendly retailer will carry more than 20 of Tacori’s most popular bridal designs.

Bridal jewelry shoppers can now find 10 of Tacori’s most popular engagement rings and 12 wedding bands via Brilliant Earth.
Los Angeles—Luxury jeweler Tacori is partnering with Brilliant Earth, bringing some of its most popular bridal jewelry to the latter’s website and showrooms.

The collection will include 10 of Tacori’s most popular engagement rings and 12 wedding bands.

Available now both online and in select showrooms, the Tacori collection starts at $1,790.

Each engagement ring is customizable, letting customers choose the metal type, diamond, stone shape, and size.

SEE: Tacori x Brilliant Earth Collaboration

“We’re thrilled to bring Tacori’s legacy of quality and customization to Brilliant Earth customers,” CEO Paul Tacorian in a press release about the collaboration.

“This partnership is the perfect marriage of like-minded, design-centric brands at the forefront of industry innovation and customization, and will deliver a truly unique and exciting experience for today’s ring shoppers.”
Founded in 2005, Brilliant Earth is known for its “build-your-own” customization features and for promoting “ethically-sourced” jewelry.

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Tacori’s rings are handcrafted in California, using “responsibly sourced” materials, said the jeweler.

Prior to this partnership, Tacori jewelry was available via its website as well as both major and independent jewelers.

Brilliant Earth co-founder and CEO Beth Gerstein said, “We’re excited to offer our customers the opportunity to customize some of Tacori’s signature styles online and see exactly what they’d look like on their hands with our visualization tools.”

For more information about the collection, visit the Brilliant Earth website.
Lenore Fedowis the associate editor, news at National Jeweler, covering the retail beat and the business side of jewelry.

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