Recorded WebinarsMay 21, 2021
Watch: Learn All About Cultured Pearls with JewelmerMay 28, 2021
Watch: How to Drive Customer Engagement
Kendra Scott CMO Mindy Perry shares her insights on building brand loyalty and cultivating a repeat customer base.
Building brand loyalty and amassing a repeat customer base are crucial for retailers.
In the latest episode of “My Next Question,” Associate Editor Lenore Fedow sat down with Kendra Scott CMO Mindy Perry to learn more about the company’s tips and tricks for driving customer engagement.
Perry delved into measuring the success of a marketing campaign, the importance of social media engagement, customer personalization, why in-store events will likely make a comeback, and more.
Watch the full session above.
In the latest episode of “My Next Question,” Associate Editor Lenore Fedow sat down with Kendra Scott CMO Mindy Perry to learn more about the company’s tips and tricks for driving customer engagement.
Perry delved into measuring the success of a marketing campaign, the importance of social media engagement, customer personalization, why in-store events will likely make a comeback, and more.
Watch the full session above.
Join us again for “My Next Question” this coming Thursday, June 3 at 12 p.m. EDT.
Editor-in-Chief Michelle Graff will sit down with industry veteran Pat Henneberry to discuss life during the pandemic, market trends, her latest business venture, and her new book.
For more information or to register, visit NationalJeweler.com/webinars.
Related stories will be right here …
Editor-in-Chief Michelle Graff will sit down with industry veteran Pat Henneberry to discuss life during the pandemic, market trends, her latest business venture, and her new book.
For more information or to register, visit NationalJeweler.com/webinars.
The Latest
MajorsJun 24, 2022
Banter by Piercing Pagoda Celebrates Pride with ‘SayGay’ NecklaceAll proceeds up to $25,000 will benefit the It Gets Better Project, a nonprofit that supports LGBTQ+ youth.
CollectionsJun 24, 2022
Piece of the Week: Marie Lichtenberg’s Hidden Message LocketIt’s a reminder that life is best lived with discretion.
Brought to you by
Discover The Extraordinary Italian Jewelry In Las Vegas!Experience all the Italian Jewelry market has to offer in Las Vegas.
TechnologyJun 24, 2022
Cloud-Based POS Software Jewel360 Launches for Jewelry RetailersThe end-to-end software allows for real-time control over all sales, inventory, repairs, customer communications, and marketing.
Weekly QuizJun 23, 2022
This Week’s QuizTest your knowledge of the latest jewelry news with this quick test.
EditorsJun 23, 2022
Antique Show Observations From a First-Time AttendeeAssociate Editor Lenore Fedow shares her impressions of the Las Vegas Antique Jewelry & Watch Show and a few of her favorite finds.
GradingJun 23, 2022
AIGS Launches Grading Report for ‘Santa Maria’ AquamarineThe Asian Institute of Gemological Sciences aims to set a color standard for the trade name.
Brought to you by
3 Reasons to Offer Estate Buying at Your StoreProvide your customers with a seamless selling solution by partnering with Windsor Jewelers, Inc.
SourcingJun 23, 2022
Rough Diamond Sales Rise Again for De Beers Sales were up 36 percent year-over-year in June and are pacing 24 percent ahead of last year at this point.
AuctionsJun 23, 2022
Auction House Freeman’s Appoints First Rep in Florida Kate Della Monica, a senior specialist in the Jewelry and Watches department, will relocate to the Sunshine State.
Lab-GrownJun 22, 2022
LVMH Luxury Ventures Sinks Money Into Lab-Grown Diamond Start-UpLVMH’s investment arm has taken a stake in Lusix, a lab-grown diamond company based in Israel.
AuctionsJun 22, 2022
Here’s How Two 100-Plus-Carat Diamonds Did at AuctionSotheby’s New York put a colorless diamond and a fancy deep orange-brown diamond up for sale last week, with mixed results.
CrimeJun 22, 2022
Leviev Diamonds Launches Bracelet to Help ‘Tinder Swindler’ Victims Profits will help them recoup financial losses.
MajorsJun 22, 2022
Swarovski Names First Non-Family CEORetail veteran Alexis Nasard will step in as CEO on July 4.
SourcingJun 22, 2022
Edward Asscher to Remain WDC President for Another YearThe organization also extended the terms of Vice President Feriel Zerouki and Treasurer Ronnie VanderLinden.
ColumnistsJun 21, 2022
State of the Majors 2022: Reflections on ResilienceAfter suffering a professional setback, columnist Peter Smith reflects on our ability to bounce back even when the hits keep on coming.
IndependentsJun 21, 2022
Jeweler Tommy Glatz, Known for Being Creative and Kind, Dies at 68Glatz owned and operated Glatz Jewelers in Aliquippa, Pennsylvania for more than 40 years.
Events & AwardsJun 21, 2022
24 Karat Club of Southern California Will Honor These Industry LeadersThe organization will present three awards at its annual dinner, dance, and gala in October.
MajorsJun 21, 2022
David Yurman Hires Chief of People, StrategyFormer McKinsey partner Emily Yueh marks new president Evan Yurman’s first hire.
TrendsJun 17, 2022
Britney Spears Wore Over $500K of Stephanie Gottlieb Diamonds at Her WeddingThe New York jeweler also made the pop star’s wedding bands.
AuctionsJun 17, 2022
5-Carat Paraiba Tourmaline Ring to Hit the Auction BlockIt’s predicted to sell for up to $484,000 during the Bonhams Hong Kong Jewels and Jadeite auction on June 22.
Events & AwardsJun 17, 2022
WJA Foundation to Offer Tech Scholarships for Women of ColorThe recipient will receive up to $17,500 toward a tech-focused certification or program of their choice.
CollectionsJun 17, 2022
Piece of the Week: Gemella’s ‘Stella’ NecklaceIt’s as versatile as it is glamorous.
TechnologyJun 16, 2022
Cartier, Amazon Suing ‘Influencer,’ Sellers Over Counterfeit ‘Love’ JewelryThe alleged scheme involving fake “Love” bracelets, necklaces and rings was designed to circumvent Amazon’s counterfeit detection tools.
MajorsJun 16, 2022
Helzberg CEO Beryl Raff to RetireChief Financial Officer Brad Hampton will take over as the retailer’s new CEO.
CollectionsJun 16, 2022
Kirk Kara Unveils ‘Rayana’ Collection, New Bridal Styles at Luxury ShowIts new collection with subtle swirl designs draws inspiration from the family’s Armenian roots.
